francine: on this episode of "leaders with lacqua," i travel to the firm's headquarters in copenhagen, denmark. i asked lars fruergaard jorgensen about the global sensation, how he is navigating the company's meteoric rise, and the sweeping changes they could bring across a range of industries. lars, thank you so much for being on bloomberg with us. lars: francine, thanks for having me. francine: after decades of research, basically, novo finds a molecule that changes everything, in terms of weight loss drugs. were you taken by surprise at the appetite, actually, for these drugs and how mainstream they are? lars: yeah, i would actually say there are many surprises when you get a product like that. it starts with surprises in the innovation, because there are many shots being made on goal, and most fail. and the winner is often the one that surprises people the most. francine: so, why do you think this, i guess, surprise or success was unexpected? did it capture something in society that you were not ready for? lars: i think we have seen, first, many decades of our company was focused

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