into that jpmorgan model very well. so we were successful in securing a lot of the talent here in san francisco and out on the peninsula along with three big teams on the east coast in boston, new york and florida. and so that was another augmentation of the presence to the point now where we have over 300 people in california and we're i think really well positioned to serve the innovation economy, to serve entrepreneurs, business owners, middle market companies. we really want to be the bank of choice because i don't think the big banks do it so well here and i think the banks that were doing it well didn't make it ultimately. so there's a void. there's some white space for somebody like citizens to come and bring our brand of banking and really serve the market well. >> i'll just quickly follow up, mayor, what makes san francisco a great place to do business? >> well, i mean there's no more beautiful place in the world. there's no better place in terms of that being the ai hub we got cal, we got stanford, we have one

rule if you're planning your retirement and want financial advice, don't use schwab, fidelity or jpmorganashley saint clair. she's the lady who made the smartest investment decision of the year. getting pregnant with elon musk's 13th child. and yes, this does count as one of the five things you did. >> this week. oh. uh. new rule. >> oscar winners must stop saying they're proof that dreams come true. your dreams came true. for every one of you, there are hundreds of thousands of actors whose dreams don't come true. and i'm not saying those people should give up on their dreams. i'm just saying they should focus on the moment and bring me my dressing on the side. >> uh. neural. >> now that the u.s. egg shortage has become so acute that people aren't just ordering their eggs online, but also live chickens. someone must order a chicken and an egg and let us know which one came first. >> so we. new rules. >> new rules. if mike lee. oh, shit. if mikey madison, the star of nora, wins an oscar this sunday, the academy has to create a new category in the future called best actress. not playing a

chris horvers is jpmorgan's head of broad lines and hard lines. chris, a lot of people think retailers have more pricing power now because we have inflation now. we didn't have it then. welcome. >> yeah. you know, what we've seen over the consumer over the past three years is that they are seeking out the cheapest prices. you're particularly seeing this in food. walmart and costco are gaining a ton of share in the consumer wallet. people aren't going to target like they did pre-covid, not just because they're not engaged in general merchandise, but because prices are just so high. people have a long memory of going to the grocery store and getting a lot more for the $100 that they spend on a weekly basis. and so you're seeing that consumer really be very resistant to price. you're seeing this in eggs right now. there are some elasticity. i think that squeezing the wallet a little bit as we speak. so i think it's going to be much more difficult, especially in discretionary categories to pass along tariffs. now it will they will pass along. the reta

. >> as cammy said, we had the jpmorgan conference lunar new year and the nba all star game. we got hundreds of thousands of people and hundreds of millions of dollars back to san francisco just last weekend. the streets were packed. our restaurants and bars were full and people were shopping. powell street was hopping. it was amazing. but to get our economy going again at full strength, we need to invest in permanent solutions that make it easier. not harder for businesses to set up shop in san francisco. san franciscans . they want us to focus on our downtown revitalization. small business reform and safe and clean streets. your priorities are our priorities, liz. >> oh, thank you. i'll take that up front. for those of you in the back they were clapping up front over the power just to in this room. it goes way back. i have friends in the back next year. we'll try to move you up front. over just the past two weeks. my administration has launched permit s.f. which will streamline the city's permitting process and help new small businesses open faster. we signed yes, we signed