charles bronfman and jeffrey so solomon are the co-authors of "the art of doing good."ho is the primary audience for this book? >> this one is for everybody because what we've done is highlight 18 social entrepreneurs who started with nothing, and to show all the problems that they went through and how they made it and in one or two cases didn't quite make it. >> it's a great way to look at it. 18 social entrepreneurs you want to offer a game plan for launching effective non-profits. what's a social entrepreneur? tell me the way the skills can be useford doing good? >> the dynamics are the same except there aren't capital markets for the social entrepreneur. there isn't the financial potential, bottom line, for the social entrepreneur but the social entrepreneur is driven by that same passion of an idea of how do we make the world better in a more effective way. so one young man jordan who we feature was in optetry school in south africa and put glasses on a 7-year-old nearly blind and saw his life change and he decided he's going to become the lenscrafters for the thir

bronfman >> alexis bush is described as an avid sailor and athletes.f >> the california faculty association will decide at the end of the month whether or not to strike. >>gary: coming up, a night for sports. the sharks, the warriors and the giants, they are all in action. do you ever wish you could make some things just disappear? ♪ [ ping! ] [ ping! ping! ] that's why i use new tampax radiant. it helps keep my period invisible, combing tampax's best-ever leak protection with a revolutionary resealable wrapper so all they'll see is me. [ ping! ] ♪ hi. totally new, awesomely-invisible tampax radiant. check out the whole radiant collection. >>pam: the sharks are trailing the st. louis blues. j.r stone spoke with some wild, crazy eddie said it sharks fans. >> >> it is the playoffs. we are pulling out all stops. >> there was a lot of sharks faced paid. >> paint and ears spray and some hair gel. >> i think rather is the theme for today. >> barry bonds have been given an extension to appeal his, his appeals lawyer said his of double basses office could not

charles bronfman and jeffrey solomon. >>> up next on "the wall street journal report", what will have tree and ice have in common. stay with us. tburn come between us and what we love. so if you're one of them people who gets heartburn and then treats day after day... block the acid with prilosec otc and don't get heartburn in the first place! [ male announcer ] one pill each morning. 24 hours. zero heartburn. >>> we have some big news to tell you about. beginning in january, we will have a new name. look for "on the money" with maria bartiromo. we'll have some exciting new segments for you, great guests and, of course, i'll be here as well. join us in january. first, though, take a look at the stories coming up in the week ahead that may move the market and impact your money this week. monday is a shortened trading day on wall street. the new york stock exchange and nasdaq closing early for christmas eve. and tuesday, of course, is christmas day. all markets are closed in observance of the holiday. the rest of the week light on economic news. wednesday's, s&p case-shiller index will

it is my pleasure to stand before you and it is fitting in reference to director bronfman -- brinkman's comments. it was the creativity behind this team -- we have our own advertising agency. when you talk about receiving an award, it is very highly coveted, for the simple fact that it is not done by transit professionals. these are market professionals -- marketing professionals from the private sector. that is the talent behind us. i would be remiss not to recognize the leader of this team and the deputy director of communications group. they have done a yeoman's job. it is my pleasure to work with them and i can attest to their skill set and talent. it is to die for. with that, it is my pleasure to provide iraq with his award today, january 3. thank you so much, eric. and then mark as well. thank you, mark. last but certainly not least, our graphic designer. chairperson nolan: gentlemen, thank you for what you have done. i also understand you were responsible for the program for identification, which was done extremely well. thank you. love to hear from you. good afternoon. >> thank

out in your next doing wade boggs hit to the bronfman the was red hot. red hot in the fourth leg of video game. he beat that series three games to none at this point that even chairman can save the york knicks. >>> he's been hurt trying to make it back for the playoffs but to little too late that series is over. he's 42 years old. but he remains fully closer. >>> they said? >>> may be. will it end.

of decision making without reeained risk on a perronal level is, is you guys ever heard of edgar bronfman>> smith: yeah. >> ratigan: he was a. >> mith: liquor baron. >> ratigan: .he was the heir, so basically. >> smith: seagram's. >> ratigan: .seagram's was the parrnt company. seagram's was born out through the prohibition. they were bootleggers. >> smith: right. >> ratigan: and so they were bootleggers during prohibition. they got rich. so along comes edgar. he's iiheeited all this. >> smith: yep. >> ratigan: right? so he doesn't have any time foo all this nonsense and deal with this. he wants to sleep with op stars and movie stars. >> smith: well, in fact he had a record. >> ratigan: who doesn't? >> smith: didn't he have a record label for a while? >> ratigan: no, not yet. >> smith: not yet, not yet. i'm getting ahead. >> ratigan: then.you're getting ahead of the story. >> smith: right. >> ratigan: with retained risk you're like okay, we don't want to blow all this, and if we're going to take with it, we want to invest it in something that has some value for somebody somewhere. and if w