troubled areas ralph lauren, iconic name and also calvin klein and pbh. if you have an iconic name you can get through this period i think. people when we finally beat this, they'll want to spend and i think that the ralph laurens of the world will be the beneficiary. you got to get to the other side, but you can see ralph lauren's up $4 today why? because i think people are saying it's going to make it, and we're going to spend once we're doing better so that's what the market's trying to figure out right now what's iconic and what's unnecessary and ralph lauren's iconic >> interesting, jim. ft's got a piece about warehouse space for apparel, which is filling up almost as fast as warehouse space for oil on tachker tach tankers around the world good tuesday morning welcome to "squawk on the street." i'm carl quintanilla with jim cramer, sara eisen, david faber live from separate locations jim will stick around as we talk to 3m's mike roman in a few minutes. let's get consumer...