but i think their is a really important question about media literacy here. how can we make sure at a time when the media is increasingly fragmented and confusing and there is more and more and more, and your attention is limited. people, as we learned from an sec report that came up this past week, people spend nine minutes per month reading local news. what can we do to make sure that those nine minutes of the best nine minutes that they can spend reading logo this? how can we make people the smartest newsreaders that we can't? and so there definitely problems