isn't enough to lift profits. this all goes back to e. coli outbreak. they never got over it. mike: millennial customer which is component has turneddalswhere, they are not going there. they can talk about avocados, they can talk about the natural disasters, but really it's the consumer has lost faith in the company and the ceo is asking for more time, the market is not giving him more time. stuart it's not, no. we are down 5 points on the big board as of right now but look at the level, 23,440, enough said. walgreens reporting higher profits and that stock is up a nice 3%. dr. pepper, snapple reporting lower profits. that's a cultural story. the stock is down 4%. a couple of big defense contractors reporting, pretty good profits, general dynamics cut expenses but the stock is down 2%, northrum, sprint, boost