one pillar of the system.
(douglas gomery)
he had them set up
an independent company
and then pay the company,
rather than the star.
hence, it would be taxed
at approximately half the rate.
(narrator)
with major company movies
going to company cinemas first,
independent theatres
weren't able to compete.
they could only show films
after they were played out
and forced by the studios
to book their entire output,
good or bad.
although the majors controlled
only 16% of the cinemas,
they were winning 90 percent
of the total cinema box office.
(narrator)
in the mid-30's,
the national recovery act
was declared unconstitutional
but it took until 1948
for the supreme court
to finally put its nail
in the system's coffin.
it ordered the majors
to sell their cinemas
and function as distribution
and production companies only.