like the name. >> got to get that. >> alex, something else? >> mascara. >> okay. this is l'oreal and the gimmick, from our testers is, no lash left behind. very, very skinny bristles to get every single lash. not missing one. >> whose company is this? >> l'oreal. as best mascara. >> nice and it lasts a long time, jill. >> our testers said lasts about >> don't go swimming. >> oh, my gosh. i got this lip stuff. who is this by? >> burt's bees! >> i got this. >> this is like a really amazing lip balm, masquerading as a lipstick. look at this. look at the color payoff on this on kaitlyn. that is not easy, kaitlyn. the color range is unbelievable. so many great colors and it's so moisturizing, a new product fo >> brand new. >> one of the best. it lasts all day. and it's moisturizing, and -- >> a hoda seal of approval.