wow, teen kids news. - and zam, wham, wow to you, nancy. you know, archie, jughead, betty and veronica, they've been around for a long time, haven't they? - they have been around for 75 years. - well, what makes them so popular with generation after generations of kids? - well, archie, betty and veronica, they remain relevant, and i feel that our readers are right in their space in school. - okay, interesting. besides being the co-ceo of archie comics, you were also a teacher. is that what gave you the idea to use comics to deal with issues like bullying? - absolutely. i feel comic books is a very powerful tool to communicate information, and if you think about the format of comic books, it's a lot of graphics, so it gives the opportunity for the reader to expand the story. and once they expand the story, i feel that they can internalize information in a way that they understand.