procter and gamble in cincinnati ohio he showed up with his block any place that on the desk of cooper proctor proctor said what's this. replied. procter and gamble quickly hired kaiser and by nine hundred eleven the company had perfected the production of what would come to be known as chris go. at first procter and gamble had to give it away it was marketed as a scientific discovery that will affect every kitchen in america and it dead the american kitchen would soon become a laboratory and mama's little baby learn to love shortening bread. i like to call them the chris. and what i mean by that is that chris crow was introduced in one thousand and eleven in the early one nine hundred forty s. the christo kids would have been about twenty years they would have been having children at that point and if you project that into twenty to fifty you know fifty years that puts it into night hundred sixty nine hundred seventy if you look at the stats that are out there you start seeing a dramatic increase in all of these diseases and it doesn't tell you genius to figure out that it's related to the adulterate