it mentioned frank luntz.ording to the lawsuits, lunts proposed perdue pharma adapt a strategy of emphasizing "key messages that work." those words were spelled in all caps for emphasis. one of those messages -- and p we're quoting -- is not addiction. it's abuse. it's about personal responsibility. right. so your 19-year-old just died of a drug o.d. after purdue pharma flooded your town with addictive narcotics, but stop complaining. it's her fault she died. it's about personal responsibility. this is the guy republican leaders just went to this week for "messaging guidance on hot topics." you wonder why you no longer recognize the party that you vote for. pedro gonzalezha is a senior writer with american greatness. he joins us tonight. pedro, thanks so much for coming on look, i -- i -- i don't want to be unfair to frank luntz who is not an evil person and i don't want to suggest that. and i don't think he's the cause for the republican party's problems. i do think, however, he's a is symptom, clearly a symp

so now you know why they listen to frank luntz, but they don't listen to you.become lately watching washington, that is still a pretty remarkable thing to learn. but other questions remain. for example, what does the coronavirus pandemic have to do with kevin mccarthy's choice of apartment. they unleash a virus on the world and all of a sudden congressional leaders have to live with frank luntz? was there cdc guidance on that? if anything, covid increased the number of housing options in washington, d.c. in some places come apartment prices fell. but not in frank luntz's building. he lives in one of the most expensive buildings in washington. we pulled the deed and we checked. the estimate that we found shows that his condo, professional part of the city were likely rent for over $5,000 a month. that is "fair market" price. the question is, is he paying $5,000 every month for him to live in his house? we would love to know the answer. we have several and no one got back to us with an answer. if kevin mccarthy isn't paying market price, he is likely violating ho

wish you had a friend like frank luntz.to. new messages between hunter biden and his chinese-american assistant have just been published in "the new york post," and essential news outlet. have you noticed?en in an email from 2018, the secretary suggest hunter biden c take as much money from that failed venture, writing in part, "i'm a bit hesitated to say this to you because i don't want you topy misunderstood me as a messd up bad girl, here is my untwo cents. whatever money, please take as much as possible." the secretary also message in 2019, "if there's anyone who deserves to be scrutinized for doing business with chinese, it would be donald trump." it is not clear from thehe "dailymail"'s report is whether biden responded to any of these emails. the secretary complained that he did not. tucker? >> tucker: amazing story. matt finn, thank you so much. in that story in the "dailymail," there is also the claim that that chinese woman sent oppo to hunter biden for the campaign. the journalist who broke that story joins us mo

consultant frank luntz. what's up with that in. >> i didn't know this was controversy. frank has been a friend of mine for more than 30 years. i met him with newt gingrich back when they were working on the contract for america. as the democrats took over, they started changing the house around so, yeah, i rented a room from frank for a couple of months, but i'm going back to on

frank luntz traveling the world apparently. thanks for joining us. >> thank you. rudy giuliani story. the washington magazine where staffers are protest having to come back to the office and much more. stay with us. time for ache and burn! over-the-counter eye drops typically work by lubricating your eyes and may provide temporary relief. those probably won't touch me. xiidra works differently, targeting inflammation that can cause dry eye disease. xiidra,... ...noooo! it can provide lasting relief. xiidra is the only fda- approved non-steroid treatment specifically for the signs and symptoms of dry eye disease one drop in each eye, twice a day. don't use if you're allergic to xiidra. common side effects include eye irritation, discomfort or blurred vision when applied to the eye, and unusual taste sensation. don't touch container tip to your eye or any surface. after using xiidra, wait 15 minutes before reinserting contacts. talk to an eye doctor about xiidra. i prefer you didn't. xiidra. not today, dry eye. if these beautiful idaho potato recipes are just side d

wish you had a friend like frank luntz.ter biden has been up to. new messages between hunter biden and his chinese-american assistant have just been published in "the new york post," and essential news outlet. have you noticed? our own matt finn has digested the story and has it for us tonight. hey, matt. >> hi, tucker. the daily mail reports unusual messages recovered from hunter biden's laptop that was supposedly a bad enough that delaware prepare shot. biden's chinese-american assistant offered talking points as biden's father was referring to run for the white house and had in her possession biden's dog chain that necklace pictured in at least one photo. in a joint venture with chinese oil giant, the venture went up in 2018. when a businessman who hunter biden reportedly referred to as the spy chief of china was indicted by u.s. officials. in an email from 2018, the secretary suggest hunter biden take as much money from that failed venture, writing in part, "i'm a bit hesitating to say this to you because i don't want y

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if the minority leader was renting 400 square feet from frank luntz at a fair marketn, value of $1500 fit in guidelines, but it definitely violates condo owners from renting anything less than the entire condo, and since the condo has 12 beds, 12 bats 7,000 square feet, worth $4.5 million with $5,000 a mont, in association fees, experts say full rent would be $25,000 or more, which is why nonpartisan investigation about whether the house gift rule was violated. as for allegations that mccarthy was rooming with a corporate consultant and lobbyists, watch. >> frank is not a lobbyist. frank is a friend i knew, just rented a room for a few months there. i don't see there is any problem along that line. >> even though mccarthy is no f longer top dog in the house, in frank luntz's house, we are told he has top bunk. neither luntz nor mccarthy responded to our request for comment. tucker? >> tucker: the great trace gallagher, thank you. well, amazon, the company founded by jeff bezos, owner oft the propaganda paper "washington post," seems to get more aggressive in his politics with every pa

mike, so much to ask you, do you think frank luntz is right?think liberals diminish the big lie saying no serious believe that, and a third sub part, do we diminish the big lie? should we be performing a service by calling it every time the attempt to turn over a democratic election. >> well, i like the last one myself. if the republican party is holding salem witch trials for anyone who believes facts are important, and democracy runs on them. to your question and frank luntz comment, i think he is half right. i think it's true that a poll will tell you that the election was stolen. i'm not sure how much passion is in that drew. you can look at other polls that show a majority on trump. and that said, he will not trush him. the other thing we have to remember about the big lie psychology, i have been doing campaign since the '80s and other guys think they stole it. there are intenses of george bush in florida stealing the election, is the problem now, with trump, he has put it on a huge amplifier and convince people in the party there is somet

frank luntz, welcome to "the daily social distancing show." >> this is such a privilege.that i'm actually right here in oxford, england. this is not just social distance. i am 5,000 miles away from you, at least. but i feel safe, and i feel secure, as long as we can keep it a continent apart. >> trevor: i feel like you went a little bit too far because the c.d.c. announced if you are vaccinated you can be in the same space. i'm happy that you feel safe. that's all that matters, right? >> well-- damn it. i didn't know this was going to happen. i got up and got as far away as i could. >> trevor: the reason i wanted to have you on the show is because from the very first time i engaged in american politics, i found you to be one of the most interesting people in it, because you showed me how americans and american politics are oftentimes influenced more by how people perceive the message than by the actual policy itself. and it has been no different in and around vaccines. you've been conducting polls showing how you can get people who don't want to take vaccines, are against

be enough to help them win a majority in the house in the midterms. >> it's the same thing that frank luntz, who's a numbers guy, said last night. they can't win with him, and they can't win without him. it's this weird catch-22. so kevin mccarthy has been around for a long time. you've known him forever. >> yeah. >> if he is, as you say, he is a guy that built his career and reputation on fighting back the extremists, as you say, but now he is clearly siding with them. has he taken on this cult of personality or this me, me, me era that trump has not -- i shouldn't say ushered in but made popular in washington with republicans? >> that's a great question, don. but notice i also said he also has the remarkable ability of keeping his finger on the pulse of. >> reporter: -- this is not an easy situation. i guess for a politician, it's not an easy situation to be in. some of us, liz cheney, others at the lincoln project stood up months, years ago. everybody has their line. everybody is reaching their line, i think, brick by brick as we devolve and we deconstruct this republican party under tru

the pollster and communications strategist, frank luntz is here. frank, good to see you.ou so much. walk us through this, and try to help us understand what this means for the gop. they are on the cusp of purging liz cheney from leadership. standing up for the truth. by the way, thank you for joining us. i appreciate it. you know, liz cheney is as conservative as they get. what do you think about this move? does it shore up the base, at the expense of winning future elections? or what does it do? >> well, the hope and i've studied it, i've researched it, and i'm about to make at least half your audience unhappy. but the republicans need donald trump to win 2022. and the republicans can't win with him in 2022. it's this catch-22 situation. i just realized how appropriate it is, 22 with catch 22. they need to expand. they were close, in 2020. they ran ahead of him in so many districts. and in the end, if he turns against them, if he starts complaining about mccarthy or as he's been doing, complaining about mcconnell, it hurts the gop. there are millions of people who will f

so let's bring in frank luntz. he is the pollster and communication strategist extraordinaire. rs don't lie, frank. thank you for joining. we appreciate seeing you. we see what's going on in maricopa county, with this sham of a recount of the 2020-presidential election. even republican officials there are pushing back against the president -- the former-president's claims that a database was deleted. calling them unhinged. and yet, trump and the election lie, still, has immense support. is the republican party's base at odds with the truth? >> well, the base is still, overwhelmingly, pro-trump. i -- i've said, before, that if donald trump decides he wants to run in 2024, he would win the republican nomination. although, as favorable as republicans are to him, independents and democrats are hostile. i think, the american people are looking forward, not looking backward. and they are looking to what you are going to do in the coming weeks and months, rather than what happened on election day. the former president is really focused on november, because it's embarrassing to him. he

everybody knows kevin mccarthy knows frank luntz. honest with you. >> where woo that be coming from, just the trump wing of the party trying to remind mccarthy that he's not in a comfortable position himself? >> maybe, although i think at this point the trump wing of the party thinks kevin is the best option as majority leader in 2022. and if that's the idea, i don't think throwing balls past his head is a good idea. >> well, in a circular firing squad sometimes, i don't know if people aim. leon caldwell and michael steel, thank you for trying to compact the former megaphone that may get turned back on. what happens when we welcome change? we can make emergency medicine possible at 40,000 feet. instead of burning our past for power, we can harness the energy of the tiny electron. we can create new ways to connect. rethinking how we communicate to be more inclusive than ever. with app, cloud and anywhere workspace solutions, vmware helps companies navigate change. faster. vmware. welcome change. for skin that never holds you back don'

. >> abby, republican pollster frank luntz claims the big lie is working for democrats because many believe donald trump is telling people their vote doesn't matter. governor kasich is pointing to this high voter turnout among republicans. is luntz right or wrong? >> i think this is why there are questions about that assessment because one of the reasons that frank luntz is saying that is because that's what happened in georgia. in georgia, you know, as a result of former president trump's election lies, republican turnout, you know, decreased and decreased and decreased in each successive election in terms of the people who showed up for the primary but didn't show up for the general, showed up for the general, didn't show up for the runoff. but i do think there's another thing happening here, which is that the republicans that are needed for a midterm cycle who are the die hards, the true believers, those are the people most likely to believe most fervently in the big lie. they are motivated by this myth. that may be the only thing that motivates them right now which is why you see the ki

. >> abby, republican pollster, frank luntz, was interviewed in a podcast for "the new york times" this week. he said the former president's big lie is working but he claims it's working for democrats because many republicans feel the election was stolen. donald trump telling them their vote doesn't matter when it comes to the midterm elections. governor kasich is pointing to this election in texas that apparently had high-voter turnout amongst republicans. is luntz right or wrong? >> i think this is why there are some questions about that assessment because, you know, one of the reasons that frank luntz is saying that is because that's what happened in georgia. in georgia, you know, as a result of former-president trump's election lies,en republican turnout, you know, decreased and decreased and decreased, in each-successive election, in terms of the people who showed up for the primary but didn't show up for the general. showed up for the general. didn't show up for the runoff. but i do think there's another thing happening here, which is that the republicans are needed for a midterm

-- frank luntz is right? e mitch the big lie by saying no people believe that, and compare the opposite of what frank is talking about? and a third sub part, do we diminish the big lie by using that phrase as shorthand? should we be performing a better service by calling it every time the attempt to overturn a democratic election? >> well, i do like the last one best myself as somebody offended by the republican party who holds the salem witch trials for anyone here who believes that facts are important, and our democracy runs on. them your question on franklin's comment, i think it's half right. it's true, a big half of the republican base vote will tell you want to pull that the election was quite, quote, stolen. i'm not sure how much passion is beyond that view, be -- behind the trump view of the party. you could see at other voters that see they want to move on beyond trump. they don't want him to run again. that said, they won't trash him. there is a kind of teen loyalty here. the other thing we have to r

i was thinking was that frank luntz because clearly whatever that thing inside his head beat him in a as long as women. they're like a cobra, okay, yeah. they will do it. i can't. i'm a woman. i know i can do that. i'm not fighting the cover and then gets my period, what would i do? >> greg: how about all those girls watching that all those whatever guy could do i could do better for you just threw up on them. >> if me throwing up when you is going to make you live longer, you are welcome. >> greg: that's interesting. kat, you could sell your vomit. is that a good business? >> no, no. really. >> greg: i want you tomorrow to go to work and say i can't believe that i was asked if selling your vomit was a good business decision. >> shark tank and three seconds, go. >> greg: hello, sharks, kat r. >> willing to test the hypothesis. >> greg: what were you going to say robby? >> at such a new york time for dynamism thing. women don't want to fight snakes as much as men do and this is why we are not equal yet. you know, get warm and in front of the snake. that is what is going to take. >> gre

but do folks need to take a lesson from frank luntz, who said to the republicans, estate tax? no. then you can sell it. >> well, i think a lot of these slogans come from just trying to get people's attention initially. so i think a lot of times as blacks in this country, believe me, we've tried to be polite about things about please stop being racist to us and stop killing us and that hasn't worked. martin luther king jr. was advocating we should all get along and he was assassinated so it makes sense that eventually advocates and activists are like we have to be less polite. now, having said that, call it powdered doughnuts if you want. that chart we just showed is hard to argue against. >> the thing is when you say defund the police, i think that it conjures up an image in some people's minds that you're going to send folks out with a badge and not much more support to do a very deadly job. i thought of one during the commercial break. are you ready for this? how about unburden the police? because what you're really saying is, like here's a mental health crisis that's unfolding.

. ♪ ♪ cory looks a lot like frank luntz.on picks cancellation since world war ii. that's the second world war, kat. meanwhile, back in chicago a mexican restaurant is offering an unrestricted vaccinated-only section to work around covid guidelines. patience with proof -- patrons with approval we we issued a neon pink wristband and be allowed to mingle like prepandemic human beings. the rest face distancing rules and partitions just like cattle at the stockyard. does any of this work? even the cdc admits indoor transmission rates are low whether you're 6 feet or 60 feet away, but it does give people a way to feel smarter, better, and cleaner than the unwashed masses. bottom line, whether you are faxed or not, everyone chicago puts their pants on the same way, crouched down, dodging gunfire. so, how do you feel about the separation thing, the vaccine segregation? >> to be honest, i hate it. i think it's just breeding another form of this termination and i don't understand why people continue to neglect the fact that there is a

and you have frank luntz saying lies could cost the majority in the house 2022.trump to help them take back the house or are the rallies for trump the candidate or trump the influencer? >> i think they're for trump the money maker. he's made a decision that these things make him money so he's going to be out there doing these things if he can to hit the cash register for himself under the ruse he's potentially running. liz cheney knows that data. the republican congressional committees that raise money for these congressional seats, they've seen that data as well. for some reason, however, they're very afraid of president trump. kevin mccarthy is obviously very afraid of him. they're willing to oust a mother of five, liz cheney, someone who speaks the truth and relace her with a sycophant. that gives you an idea of how delusional they have gotten and how paranormal when you think about it from an orwellian perspective. that's the most money he's made in his life, the two months after the election. luntz is correct. the poll numbers are disastrous for the presiden

. >> let's bring in the moderator of that focus group, longtime political strategist, frank luntz andork times," patrick healey, who sat in on the session. fascinating answers. >> thank you so much for being with us. >> good questions, too. >> i looked through this on sunday, and there were answers that were shocking, to me. i think it would be shocking to a lot of people. and yet, there actually is -- when you got to the end of it. patrick, there seemed to be a spirit actually in some of the answers of people saying, we've got to figure out how to get on the same page. we've got to figure out how to be less divided over issues like this. despite some of the reactions to your questions and your prompts, there were quite a few of these people who were saying, we've got to do better. not them, all of us, have got to do better, the media included. >> i think that's true, joe, of some of them. not all of them, but some, from the get-go were saying that they thought that george floyd's death was a strategy. several of them said that. they were really grappling, it was clear, with what had

veteran pollster, frank luntz told. and elections could backfire on the republican party. let's take a listen. >> i think the greater impact. this could cost the republicans the majority in the house in 2022. what donald trump is saying, he's telling people, it's not worth it to vote. donald trump single handedly may cause people not to vote and he may be the greatest tool in the democrats arsenal to keep control of the house and senate in 2022. if republicans lose the majority in the house, they will lay the blame at the feet of donald trump for telling people it's not worth it to vote. >> if they do, donny deutsch, i think there's a lot of risk and again i point back to the interview that we had on "morning joe" yesterday with bob gates. it's going to take a few administrations for people around the world to believe that these forces that really took hold in the last administration are truly gone. >> it will take a cycle or two. but i want to say again to the republicans watching, donald trump is a losing proposition.

carlson said he'd received a tip that you have been living with pollster and corporate consultant frank luntzthe contract for america. as the democrats took over, they started changing the house around so, yeah, i rented a room from frank for a couple of months, but i'm going back to on my couch in my office. he seems upset. i think he and tucker must dislike each other, and they need to get together and solve whatever difficulties, because we've got to make sure that we put this country back on the right track. we were so successful under president trump. and what president biden is doing today the, the last thing we want to do is be fighting among ourselves. steve steve i think, leader mccarthy, i think tucker was questioning whether it was conflict that the top republican in the house had a roommate situation with a top corporate consultant and lobbyist, as he referred to him. >> well, frank's not a lobbyist. frank's a friend, and i just rented a room for a few months there. so i don't see that there's any problem along that line. but i'd like to see everybody stay together. let's work to