ok are you willing to give that up rate how hard is it going to be to quit google quitting quitting google entirely is going to be tough sure there's another male company and another web search engine but you tube is in many respects tucker place but remember you don't have to be logged into the google service when you use you to sign out they're not logging information that's tied you can also use as google mentioned in a letter to congress a different browser for you to have been used for other google services so you don't have to necessarily give up google entirely to reduce the amount of information they're trapping about you ok so the number if there's a few things that people should remember about how they can get away with this is me put privacy settings on your browser or just don't sign in to your google account anything else if you just if you really if you're really paranoid you can use what's called an anonymous or of virtual private network service something like hotspot v.p.n. or or. spider roque these are services that allow you to anonymize your ip address so google can't n

from information that google collected about users who used a separate google service so google's monitoring of your youtube searches was separate from what google knew from your use of google plus from your use of an android smartphone for example now under the new policy all of that information is going to be combined together into a comprehensive profile of each user are they also looking at gina. they are looking at g. mail. g. mail has actually been. read by try google in the sense that it deploys on automatic scanning technology that it scans the content of your email or presuming for spam and well fishing and actually it's usually used to target advertisements so the advertisements are targeted based on the content of your email you sent an email to someone. you know the dentist going to see ads for related products so you send an e-mail about that down to school reads your e-mail and you go to google search and you search. you know my neighborhood and i had for down a spot so. that's that's the difference now the ads are are no longer can textual they're based on a profile of you a p

advertising race. >> we love a bit of google! >> reporter: jamie oliver is the example google offered up today for what the online world will look like under its new privacy policy. if you do a lot of searches for the celebrity chef on youtube, google says it will now be able to suggest recipes or serve up ads for cookbooks when you're using one of the search giant's many products. technology strategist bill whyman says google has two goals for the privacy change. >> when they have a more accurate view of who you are and what you are interested in, they can target ads more precisely, get users to click on them more frequently and, hence, get paid more money. >> reporter: whyman says google's other goal is to make a better pitch to advertisers trying to target a sale. >> "we have more and better than what facebook can give you." >> reporter: analysts say google is trying to make sure people spend less time on sites like facebook and more time using google products. that would generate more targeting opportunities for advertisers a

docs and google maps. i don't know too much will happen. >> do they have enough people to monitor how this happens, too? can they keep up with all the information out there? >> you know what? i think a lot of is sophisticated machines and algorithms they use to sort this data and say where can we find patterns. you searched for cat food. if we give you an ad about cat food later, we'll click on that. >> we're in the brave new world. thank you so much, jolie. this comes monday a milestone for oakland as the city swears in its first female fire chief. teresa reed is also the nation's first african-american woman to head up a major metro fire department. she spoke with me earlier this evening about the challenges that she faced along the way. well, first of all, welcome. >> thank you. >> belva: and you've now made history. you're making history by what you're doing. monday morning when you walk into the office of the chief in oakland, you will definitely be making history. >> yes. >> belva: so is this a life'

plus google announced its policy saying one benefit is we're going to track you so if your google calendar says you're supposed to be at an appointment and we can tell from your g.p.s. you're far away, we'll send you a google map to get you there faster. well, the problem is google does nothing to prevent third parties from using that information. in fact, 93% of the time when the government asks for information, private searches, g.p.s. data, it turns it over. employers now are asking for your private passwords so the employer might use that same information that google is touting as a benefit to say oh, your g.p.s. location shows you were at a competitor or at your lover's house. we're already seeing people losing jobs. one-third of employers say that they won't hire someone if on their social network page there's a picture of them with wine in their hands. 75% of employers now have a policy. >> brown: well let me ask... >> if google cared, they'd work to prevent third parties from requiring access. >> brown: respond that, mr. erickson. why not have a system... one question is where cons

p >>> today is a big day at google. the search engine that long ago became a verb, google is now operating under a new privacy policy that can gather a whole lot of data about you and keep it. that makes some google users uneasy. nbc's mike taibbi has more on what this means and how to say "no." >> reporter: google has always collected information about users who register for its more than 60 products, from g-mail, youtube, android phones and its social networking site. but now, all that information will be in one place. >> it makes google able to provide services to users to allow their information that they've trusted google with to deliver better services for them. >> reporter: the other goal, more precisely targeted advertising. >> improving the relevance of that advertising is going to be helpful to the user and improve their experience of the product. >> reporter: and profitable to google and profitable to the advertiser? >> certainly. >> sometimes we show ads -- >> reporter: google's manager for trust and safety

at google said he expects within a few years google and facebook will be asked to put live online all the public and private surveillance cameras that are now blanketing the world. so there are already a few apps like this on facebook, you can sign on to facebook and look at live feeds of beach cameras in mexico which are lahr with teenager -- popular with teenage boys. so imagine linking the beach cams with the washington subway cams and arizona traffic cams -- [laughter] and basically archive and store them. if this were done across the globe, you could sign on to any street view in the world, click on a picture of someone, say me, back click on where i came from this morning and basically have 24/7, ubiquitous, realtime surveillance of anyone in the entire world. would -- i heard a gasp in the audience about that ponte. [laughter] -- possibility. that sort of surveillance would be permissible under the court's doctrine if google announced when you sign on you assume the risk by using google that you may be tracked by google or by the government at all times. or it could be perfectl

that makes some google users uneasy. nbc's mike taibbi has more on what this means and how to say "no." >> reporter: google has always collected information about users who register for its more than 60 products, from g-mail, youtube, android phones and its social networking site. but now, all that information will be in one place. >> it makes google able to provide services to users to allow their information that they've trusted google with to deliver better services for them. >> reporter: the other goal, more precisely targeted advertising. >> improving the relevance of that advertising is going to be helpful for the user and improve their research. >> reporter: google's manager for trust and safety has been advising users to, well, continue to trust google. >> we don't collect personal information or share it with others without your permission. >> reporter: but there are skeptics, worried that hackers and identity thieves might now try for one-stop access to everything google knows about you. >> feel like there's no

the reason google is dominant and the reason google works so well and the reason google seems to readle use the web and what they want. the reason that google is able to finish your sentences, right? the reason that google is able to tailor and localize the results and seem to read your mind that is a profound advantage google has in the market over any possible competitor. so that ten years or 12 years of data on top of billions of dollars of sunken infrastructure is why google faces no competition. in this country it's 70% of all web search going on, right? in europe it's more than 90%. in some other countries, it fluctuates and china and russia not doing well for a variety of reasons. but that's not going to change. >> i want to talk about competitiveness and much more after we take this break. [ male announcer ] truth is, nyquil doesn't un-stuff your nose. really? [ male announcer ] alka-seltzer plus liquid gels fights your worst cold symptoms, plus it relieves your stuffy nose. [ deep breath ] thank you! that's the cold truth! ♪ feel the power my young friend. mmm! [ male announc

allowing google to target ads to users based on their interest. >> i think google does a fantastic jobnotifying people when there are privacy updebts. they always have things in google mail and j mail that remind me that they're updating the settings. >> the internet companies that are in the business to profit from peep's information seem to be wanting to take more and more control of it. i'm suspicious and i would like to opt out of it. >> reporter: can you opt out of the new policy by manually deleting your google web history or by not signing into sites like g mail when searching on google. >> we have to fundmentally trust that people like google, microsoft, facebook, whoever it is that v. our best interests at heart. if you fundamentally do not trust them, you shouldn't be using their services. >> it is important to keep in mind that google can still track you when you are not logged into one of its services but the information isn't quite as revealing because google doesn't track you by name. they only go through new ulm, a internet addressed attached to your computer. if you wan

some of the biggest concerns about google consolidating its privacy policies is that what does google know about me now? they can see my e-mail and what i search for and what videos i look at. google knows so much about me. what are they doing with that information? >> reporter: one thing they'll reportedly do with the info, customize advertising allowing google to target ads to users based on their interest. the new policy is getting mixed reaction from users. >> i think google does a fantastic job of notifying people when there are privacy updates. they always have little things in google plus and g mail that remind me they're updating their settings. i don't think the average user will notice any big difference. >> the internet companies that are in a position to profit from people's information are wanting to take more and more control over it. i'm suspicious and would like to opt out of it. >> reporter: you can essentially opt out of the new policy by manually deleting your google web history or by simply not signing into sites like g mail when searching on google. >> we as consu

i thank my lucky stars for google. i have no idea what they are doing. >> is it okay for them to track us? >> does it really hurt us? >> they haveeen tracking us. this is nothing knew they are doing. they are being transparent and i agree with johnathon. mark this day. this is the first time. this will create opportunity for a market where another search engine organizing utility will provide privacy. >> christian, next time you come on the show, i doubt we'll all grane. thank you for joining us it is good to have you. >> thank you. >>> and coming up, think government takes too much out of your paycheck now? wait until you hear about the presidential candidate calling for a 75 percent tax rate. they've been committed to putting clients first. helping generations through tough times. good times. never taking a bailout. there when you need them. helping millions of americans over the centuries. the strength of a global financial leader. the heart of a one-to-one relationship. together for your future. ♪ i heard they foun

google says this one comes with a way you can limit what google knows by going to google's t(Ñi dashboardset some limits. >> so for web history, youÑi ca choose to pause web history so that your web searches are nld going to be logged. you canxd go in and review the b history already on file for you and delete individual line items orc delete your entire web history today. and you can go through each product and use various privacy choices and settings. >> the european union is not sure it likes what it hears. they've called google's plan in breach of european law. one other way to keep your data out of google's hands, use the search engine without logging in. that way your searches are unanimous. this won't work when you're on e-mail because that is personal to you but can work on searchy& >> all Ñiright, scott. >>> bank of america is at it again. they are working on a new set of fees for their checking account customers. the new policy would charge customers a monthly checking account fee. now unless they agree to bank online, buy more products or maintain certain balances then that fe

google is watching lynette. what you can do to on the out of the google screening and watching programs. also this morning, that's google. let's go to smoking and pregnancy that don't mix. the best way you can curve the cravings and keeping your baby healthy. details coming up when "goodmorning maryland continues. a live look at baltimore's downtown inner harbor. back in a bit. achoo! [ male announcer ] but when she used tissues, she went crazy wild. tissue after tissue, she always took a ton. until mom explained with puffs ultra soft & strong, you only need one. two times stronger than the leading value brand, they always win this test. soft non-lotion pillows, they're sure to impress. now the tissue monster had gone away, and puffs ultra soft & strong saved the day. a nose in need deserves puffs ultra soft & strong indeed. for those who prefer lotion, try puffs plus lotion. [ jim ] you know, that's our business. so we want to be the experts in chicken. we're not the status quo. perdue is the first and the only

google problem.h are equally problematic, that's straight ahead. i get congested. but now, with zyrtec-d®, i have the proven allergy relief of zyrtec®, plus a powerful decongestant. zyrtec-d® lets me breath freer, so i can love the air. [ male announcer ] zyrtec-d®. behind the pharmacy counter. no prescription needed. >>> we have an update for you, on the rick santorum google problem. you know what the rick santorum google problem is, right? i may have mepgsed it a couple times on this show. it is the problem he has, and then you have when you google him. if you do not know what i mean, you can google santorum, do not do it at work, do not do it in front your mom. if you put santorum in the google search engine, you get information, but you don't get what you were looking for about rick santorum. >> i'm not going to ask you about rick santorum and campaigning against msnbc and what he can or cannot google. >> there's no way to find out about rick santorum. you can't just type that into the internet.

apple is in the top spot for the fifth year in a row with google in second. amazon three and coca-cola and ibm fourth and fifth. they ask the opinion of 4,000 executives and experts. >>> 2 dozen teachers and counselors in a school district could be out of a job. they issued warning notices telling them their jobs may be cut at the end of the school year. law requires districts to warn employees of possible layoffs by march 15. those who lose their jobs must be notified by the 15ths. >>> lawmakers rejected a plan to cut a plan. they voted down to cut millions from calworks. the plan would have stopped welfare benefits for those who can't find work after two years. it would have saved a billion dollars. critics say it would have devastated families. >>> a prosecutor filed a lawsuit against a former prosecutor. they are former colleagues in the district attorney's office. he sued after they got into fight in the district attorney's office two years ago. in the lawsuit he claims he suffered partial vision loss from the fight. he hasn't yet commented. >>> winter s

don't buy google for google plus or google play. >> i want you to go on rumor patrol and google tablet that has been in the mill lately. what's the forecast for that? >> we have seen what we call a hardwareification on the internet. now it's clear that google is too. the rational for amazon is clear given the media that we retailed in the past that are going digital. the play for google is unclear too. they forked out $12 million and anything is on the table. i don't have a lot of hopes for google and i find it an odd move as we fond the motorola deal. >> i want to go to your call, nowhere in the note was the mention of a possible dividend. google was mentioned after the mobility purchase of about $3.5 million in cash although they throw off a lot. does that mean it's off the table in your view? >> i think it is. i don't think this company has half the cash level and it will be 40% of apple. they still view themselves probably deep in growth mote and investment mode. this should pay a dividend, but i would be shocked if it was this year. >> great to speak with you. mark from city, if y

the senator arrived at the state nous a self driving car designed by google. he's introducing legislation orderering the patrol to create glindz and they're equipped with cameras and radar and a gps. and there is. >> we'll know if it's safe to change rain lanes or not. it's a consent to what happened to me was a rig big pulled up and moved over to left and recentered and made sense to do so. and there is some predict we'll be driving the autos by 2020. and google has begun testing itself driving cars. >> a study shows california's fight against childhood obesity is producing positive results. the study involves 6th, 7th, and 9th graders and there is a rise in kids fitness levels. it's not all good news, the study found kids entering 5th grade are getting fatter each year. so it's still very much a problem for young people. and back in a moment. more still to come and as we go to break keep this in mind. abc 7 giving a way a year's worth of movie tickets to seven lucky fan who's like us on facebook. back in a moment. >>> tonight federal pollution police raid a

the activity that you have on google plus is going to contribute to your ranking of google.ctivity you have on facebook or twitter is not going to do a thing for it because those companies won't let google call that properly. you have to think about how it sits into a social media strategy, and if your consumer based company and rank is important to you have to take google plus more seriously than you might otherwise in this point in its development. >> guys, thank you so much for all of this advice. helpful as always. and if any of you out there have a question for our experts, all you have to do is go to our website. hi the ask the show link to submit a question for our panel. website is openforum.com/yourbusiness. you can e-mail us your questions and comments. yourbusiness@msnbc.com. >>> talented female entrepreneurs are leaving their mark on everything from online video to health care. and here now are five women to watch in tech courtesy of ink.com. >> amy baxter. medical doctor and creator of buzzy. a device that takes the sting out of shocks without any advertising th

, when you sign on, you assume the risk by using google that you may be tracked by google of government at all times. or it could be perfectly permissible if even before this integrated camera system gets up and running drones in public faces become so ubiquitous, flying drones to track for commercial purposes and then sell to us based in our on our conduct that the court might just say technology in general public use, we never have -- no longer have suggestions we are tracked at all time. is the circularity of the privacy test that is one of the biggest problems in the doctrine. what the alternative is i am not sure. i think the best guidance that i came across was a wonderful thing by justice john harlan in 1970. he said the question can't be how much privacy do people subjectively expect? it should be how much privacy should norm at its citizens have security and liberty in a free society? that is a hard question and judges judges aren't comfortable deciding how much minimal privacy we need to be free and constantly -- and it's going to have to some point be confronted. >> it's not

or any google product and google will be straight forward with you, laura, about what it knows.n union announced google for certain is breaking european law, we'll look into that and see what google is going to do about it if anything. that will be interesting. thank you very much. it's 5:36. proud owners of a dmv sticker will be able to fly past. what you need to do to get that carpool pass. good morning. >> reporter: good morning to you. the key to this is that they can go in the hov lane like we are now on southbound 880 through fremont, by themselves. as solo drivers and that's because the california air board has initiate add program starting today if you have one of these here, i can put the video up, it's a green clean air vehicle sticker. you can go solo in the hov lanes. this is for vehicles that are near zero emissions. right now there are only two that apply. the 2012 chevy volt and the 2012 toyota prius plug-in hybrid. this is not to be confused with the white sticker program that's been out there. that's for true zero emissions that are fully electric or run on natu

google's new privacy policy goes into effect today.tell you what it means for you. that's up next. sglvrnlths sglfrnlths for my arthritis, i use new capzasin quick relief gel. (announcer) starts working on contact and at the nerve level. to block pain for hours. new capzasin, takes the pain out of arthritis. control room in hong kong. live from cnn in london and hong kong. >>> if you use google, this next piece of news might ring alarm bells for you. google's new privacy policy goes into effect today. if you have a google account, the company is going to keep track of everything you do on all of its websites. ben simon talks to one of the company's senior lawyers who helped draft that contentious privacy policy. >> reporter: a senior attorney at google, keith enright helped draft the new privacy policy. >> it's about using information that you've shared with google to make google products and services more useful for you. >> reporter: it does that by keeping track of all of your activity across all of google's sites like youtube, g mai

of google services like e-mail and youtube they're all now streamlined into one profile google maintains it will give consumers a more personalized live experience but critics say it allows the company to compile vast amounts of personal information and store it all into one place well earlier i spoke with con helen and columnist for foreign policy in focus about what this means for your privacy. i think the idea that google is doing this in order to give you a better personal experience is something that you are you are very little careful about accepting i mean this is about working and i and i think in in this case became not only other collecting an enormous amount of information but i don't really think that you can trust google here with what they do with this because they've already been caught in a centrally figuring out a way to sly cookies there is these little things that allows them to track you when you go browsing on the web to slip these into safari and to internet explorer which covers apple computers and and microsoft computers and to really basically the whole deal and

and tailor-made advertising by google angers privilege a campaigners. the european union says it may violate its rules. it's midday here in london, 7:00 a.m. in washington, and 2:00 in the afternoon in syria, where opposition activists say they are very worried that government forces are rolling tanks into the city of homs in preparation for a major ground assault there. it is virtually impossible to reach residents and activists in the besieged baba amr neighborhood, which is bearing the brunt of shelling. meanwhile, the united nations has today again condemned the violence in syria and is trying to pave the way for the diplomatic mission of the new you know envoy for the country, kofi annan. jim muir reports from neighboring lebanon. >> the edge of baba amr. government forces and tanks firing into the besieged quarter as troops scurry around the edge. the activist commentator, speaking from an adjacent area, says the attack into baba amr has failed. syrian state tv also ran footage showing just how devastated the quarter is. it, too, doesn't seem to s

. >>> google earth strike again. it's google versus the peeing frenchman. why he's so poed. >> he wants to lose weight. the internet cry for help. >> arthur from the biggest loser. >>> see how one does cleaning his crib. built the gym into his apartment. >>> what is that crazy light in the sky. we will try to answer that. >> i was taking notes. >>> this dash-cam video is from an august arrest in sioux city iowa. it raised a lot of questions about the technique. this video popped up in the news again because a blipolice offic showed it in the classroom. one of the students in the classroom, her mother was the one shown being arrested. >> why was he showing it in the classroom. >> the video was being shown to show about use of force. the woman in the video when she came to pick up her daughter from school, her daughter was crying. she asked her daughter was crying and she asked what's wrong. she said, i had to watch a video about your arrest. she wrote a letter to the school board. she said she felt traumatized, disrespected and humiliated. she said something

google problem.hat's straight ahead. f a place. i checked the schedule and it's not on it. [ laughs ] you never know when advil® is needed. well most people only know one side of my life. they see me on stage and they think that that is who i am. singer, songwriter, philanthropist, father, life's a juggling act. when i have to get through the pain, i know where to go. [ male announcer ] take action. take advil®. and if pain keeps you up, sleep better with advil pm. oh! [ baby crying ] ♪ what started as a whisper ♪ every day, millions of people choose to do the right thing. ♪ slowly turned to a scream ♪ there's an insurance company that does that, too. liberty mutual insurance. responsibility. what's your policy? ♪ amen, omen the other office devices? they don't get me. they're all like, "hey, brother, doesn't it bother you that no one notices you?" and i'm like, "doesn't it bother you you're not reliable?" and they say, "shut up!" and i'm like, "you shut up." in business, it's all about reliability.

what you can cu >>> google's controversial new privacy policy took effect today changes mean google will be able to more easily collect user information across all its services and websites. independent foe like who you talk to, what you watch and buy. privacy watchdogs worry about one company knowing too much about us. google says the new policy doesn't mean the company will be collecting any more data about users than before. if you are concerned and want to make your data harder to track experts have tips. number one, don't sign into google search. many do, they log-in to view personalized news feeds and other features. number two, remove your search history, follow it up by changing your settings and making browsing private on google's menu many something you can do. also, clear your youtube history. remember, youtube is owned by google. that process of clearing is quick and easy. finally, if you use gmail chat choose a feature that makes your conversation off the record. the new policy applies to everything that google owns, including android, and blogger. if you want step-by-step i

or pintrest and if someone prints up something in google, you want your business first, so google plus to your ranking on google. on twitter and facebook, won't do a thing for it, because google won't let them crawl properly, so you have to figure out how to fit into a social media strategy and if page rank is important to you, then you have the take google plus more important than otherwise in this point of the development. >> thank you for the advice and helpful as always. if you have a question for the experts go to the website, and the address is open for um.com/your business and there hit the ask the show link and submit a question to the panel, and the website is open for forum.com. the address is yourbusiness@msnbc.com. >>> talented female entrepreneurs are leaving their mark on everything from online video to health care. here are five women to watch in tech courtesy of inc.com. >>> the creator of buzzy which takes the sting out of shots. without any advertising the all-female company has sold 11,000 units since 2009. and also, aditatarko who started a home remodeling business

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