have a little bit more options what is offered you aren't necessarily in it with the menu that was jeff lenard vice president of industry advocacy at the national association of convenience stores we want to hear oh and now on a specific food ever since industrial agriculture has started producing tomatoes they've begun looking the same that's because consumers want the right fist reddest roundest tomatoes and big businesses give them just that the question though is what producing genetically identical tomatoes does for their taste and nutritional value joining us to discuss this is barry estabrook he's the author of the book you see there it's made a land how modern industrial agriculture destroyed our most alluring fruit very welcome so what in the world what happened to our tomatoes well. for the past thirty or forty years commercial readers. primarily for one thing. looking great or. are we going to run a window reader what are. you christian want to know and we've been to that would be hard. and it is so can you talk about what that essentially does to the tomato i mean we have some toma

jeff lenard vice president of industry advocacy at the national association of convenience stores. i want to zero in now on a specific food ever since industrial agriculture has started producing tomatoes they've begun looking the same that's with us consumers want the right best reddest roundest tomatoes and big businesses give them just that the question though is what producing genetically identical tomatoes does for their taste a nutritional value to find out more about what's happened to our tomatoes i was joined by barry estabrook author of the made a lab how modern industrial agriculture destroyed our most alluring for. thirty or forty years. her merry way for one thing. didn't support the series perfect looking tomatoes and everything else when a window reader went to the window. you christian want to know and we've ended up with the hard maters we have. and it is so can you talk about what that essentially does to the tomato i mean we have some tomatoes here they look they look almost exactly alike they look good but really what is a do to their nutritional value. and to t

like it's becoming another fast food option now to talk about what this means for americans diets jeff lenard vice president of industry advocacy at the national association of convenience stores joins us now jeff welcome so you suggested that the direction that convenience stores are headed. tell us more about this trend. well the trend of having stores with more really harkens back to a certain sense of the old days where drug stores used to have a soda jerk so they sold sandwiches they got you know we there's one convenience store is a lot of the same used to be so i don't know used to be official name but some of the stores what we've seen over the last few years is that in terms of our business for you the key demand for gas is two thousand and eight so we're gradually seeing less. and that is where you show the revenue driver for profit growth. cigarette sales also on the decline so you're seeing retailers or it's who or. however it was their life and you're talking about what's very nice fruit produce sandwiches you're talking about more food the opportunity for the future but at the s