>> because it captures joni ernst.the most effective advertising -- advertising catches the spirit of the candidate. it really stuck out to me. that was bad that i mentioned to you because i think it's such a memorable metaphor, she comes off really well in the ad. >> there were a bunch of candidates. >> there were six candidates running including one that was a self funder and that was not us. >> ashley o'connor what is the effectiveness of this ad tell us right now about what's moving toward consumers are what's working? >> well i think mark touched on a good point. he you really have to capture something real. i think there are so many political ads out there that voters can really sniff out if you are not being authentic and i think that's one of the things that's incredibly important right now is authenticity. >> all three of us were joking before we came out here because we have all had clients who see a spot that we have made maybe for one client. i have had other clients they like, how come i don't have a spot

i think it will get there but kind of similar to joni ernst in iowa.michelle nunn comes under more scrutiny, we'll see how she holds up. >> do you buy into michelle nunn? >> possible but i think that state is hard to democrats. >> let's go to kentucky. this race hasn't moved in six months, and i think there were some republicans who thought they might have a slight lead by now and they don't and that has them a little bit more nervous. >> they should be nervous. he's been unpopular. mitch mcconnell has been unpopular all the way through this. she's holding up reasonably well. she's raising a lot of money. i think this one obviously goes down to election night. >> they don't want to have to make a decision. oh, let's just have -- we have to make it in november but i don't want to have to say now. >> if there wasn't an unpap lar obama, mcconnell would be dead in the water, wouldn't he? >> the saving grace, he runs for re-election in kentucky and not nevada or colorado. >> now the wild card is here and i go, which is new hampshire, virginia, oregon, kansa

again, this is joni ernst. thank you. god bless you and may god continue to bless the united states of america. >> next, "the communicators," with tom vander ark. after that, ed royce talking about foreign policy. c-span, created by america's cable companies and brought to as a public service. >> the name of the book is "getting smart." the author, tom vander ark. how do you define digital learning? >> it is a blend of learning. a combination of the best of face-to-face and online learning. connotesarning usually

joni ernst. extreme ideas wrong for iowa. >> senator mitch mcconnell, the highest ranking republican in the senate and he's locked in a very tight race. the latest in a series of spots that feature voters asking a particular concern for women. >> senator, why did you vote two times protection for women? >> i can never get him to answer this one either. >> the creative yet civil barbs against mcconnell have been effective. >>> in arkansas an outside group funded by the koch brothers is now attacking incumbent senator mark prior. the issue here involves prior dismissing concerns about people losing insurance coverage under obamacare. >> a lot of this is anecdotal. >> we got a letter telling us that our policy was going to be canceled. you don't know whether you'll have insurance. >> someone tells you if you like your insurance you can keep it, you believe them. >> finally two months ago 15 democratic senators demanded a washington redskins change their name. hillary clinton who continuation to doin

joni ernst.> she does to the believe there should be a national minimum wage. what is right for iowa? >> she believes iowans can survive on $15,000 a year. joni ernst. extreme ideas and wrong for iowa. >> in kentucky the newest attack ad is aimed at mitch mcconnell, the highest ranking republican in the u.s. senate and is left in a tight race agains against allison lunder began grimes. >> i can never get him to answer this one, either. >> even some republicans say the creative jet civil barbs against mcconnell have been effective. >>> and the koch brothers attacking mark prior. the issue here prior dismissing concerns about people losing insurance coverage under obamacare. >> while this is anecdote at a. >> we got a letter telling us that our policy was going to be canceled. you don't know if you're going to have insurance or afford insurance. >> if someone tells you if you like it you can keep it, you believe them. >> finally the president politics sort of two months ago 15 democratic senators s

we'll be right back. >>> i'm joni ernst. i grew up castrating hogs on an iowa farm. so when i get to washington i can cut pork. >> that was the ad that launched a political career for the nomination to u.s. senate seat in iowa. in 2014 republican party leaders have been intent to avoid the 2010 and 2012 races when extreme candidates like christine o'donnell and sharon angle cost winnable seats not to mention todd aiken and richard murdock whose comments about women's reproductive systems led to them being known as the rape candidates. ernst military career and folksy background was supposed to inoculate her but the longer it goes on the less main stream she seems. she's open to impeaching president obama and called him a dictator before walking it back. she cosponsored a personhood amendment to the iowa constitution to give human embryos full rights at conception. she told the des moines register she has reason to believe there were weapons of mass destruction in iraq. new video shows she believes states can nullify federal law. >> you know we have talked about this

. >> i'm joni ernst. i grew up castrating hogs on an iowa farm, so when i get to washington, i'll know how to cut pork. >> mother, soldier, conservative. >> my parents taught us to live within our means. it's time to force washington to do the same. to cut wasteful spending, repeal obamacare and balance the budget. i'm joni ernst, and i approved this message because washington's full of big spenders. let's make 'em squeal. [laughter] >> todd, you wrote that, what was the germ of that idea? >> well, that's what came about, this was about a year ago i was in iowa meeting with joni and one other consultant, and we were actually working on a stump speech for her, and so i had said so tell me about how you grew up. and she said, well, it was, you know, it was very normal, you know? for in iowa, i grew upping food and --canning food, walking beans finish i'm from california, have no idea what that means -- we'd feed the hogs, castrate the hogs, and she just kept going. wait, what? [laughter] she said, yeah, we'

well, republican state senator joni ernst rose from obscurity thanks to provocative tv ads which won her plenty of free publicity and early endorsements. she easily won the primary with 56% of the vote and became somebody that not just state republicans but national republicans were comfortable to quickly consolidate around. now the senate race is all tied up, literally. ernst and bruce braley each have 43% of the vote in our poll. 14% of those voters are undecided. republicans have spent the last few months aggressively trying to define braley as less iowan after he was caught by a tracker referring to chuck grassley as, quote, a farmer from iowa who never went to law school. the braley was hit back a bit with attacks on ernst and how iowa is turning to a race to the bottom. >> bruce braley supports obamacare and caught putting down chuck grassley to an out of state crowd. >> a farmer from iowa who never went to law school. >> we've all heard the one about pigs squealing, but when jo joni ernst had the chance to do something in iowa, we didn't hear a peep. in the state senate, she n

meanwhile, one republican candidate, iowa senate hopeful joni ernst is downplaying a video that's emergedsuggesting impeachment back in january. here's a look at what she said. >> he is continually using executive order. he is making appointments without authority. so, yes, absolutely, he is overstepping his bounds, and i do think that, yes, he should face those repercussions. now, whether that's removal from office, whether that's impeachment. but as a u.s. senator, absolutely. as a u.s. senator, though, we have to push that issue, and we can't be silent on things like that. he has become a dictator. he is running amuck. he is not following our constitution. >> but in a statement, the ernst campaign says in part, "if any president oversteps their bounds, there are procedures in place for congress and the american people to hold him or her accountable. impeachment is a strong word and should not be thrown around lightly." >>> hillary clinton is playing down claims that the republican of the clinton name the white house would mean america is turning into a monarchy. in an interview with ge

a new abc news/marist poll showed senate candidate joni ernst tied up with the democrat there, bruceraley at 43%. to new hampshire, incumbent democrat jeanne shaheen is hanging on to an eight-point lead over republican scott brown. in both states, the president's approval doesn't break 40%. >>> meanwhile, republican governor and potential 2016 hopeful chris christie is heading to iowa tomorrow to rub elbows and fund raise for governor terry branstad iowa is the first critical primary state and one christie would love to carry, any republican would. but it seems these days wherever christie goes, controversy follows. he's under fire for his judicial appointments in new jersey. the judicial crisis network says christie's selection is liberal and the group is reportedly spending $75,000 on online ads targeting iowans over the next few days. >> christie's had five openings on the new jersey supreme court, enough to build a new majority, but the court remains liberal. one christie appointee, the chief justice, is a democrat, so liberal, he was mentioned as a potential barack obama nominee

. >> i'm joni ernst. i grew up castrating hogs on an iowa farm, so when i get to washington, i'll know how to cut pork. >> mother, soldier, conservative. >> my parents taught us to live within our means. it's time to force washington to do the same. to cut wasteful spending, repeal obamacare and balance the budget. i'm joni ernst, and i approved this message because washington's full of big spenders. let's make 'em squeal. [laughter] >> todd, you wrote that, what was the germ of that idea? >> well, that's what came about, this was about a year ago i was in iowa meeting with joni and one other consultant, and we were actually working on a stump speech for her, and so i had said so tell me about how you grew up. and she said, well, it was, you know, it was very normal, you know? for in iowa, i grew upping food and --canning food, walking beans finish i'm from california, have no idea what that means -- we'd feed the hogs, castrate the hogs, and she just kept going. wait, what? [laughter] she said, yeah, we'

joni ernst in iowa, the hog castrator who tried to walk back her own impeachment comments in january are. thom tillus said he opposes impeachment of obama. he wants to win. congresswoman shelley moore capito has come out against impeachment. they are sitting on their leads. so is david perdue in a primary fight to run against michelle nunn in georgia. last, cory gardner out of colorado who does not support impeaching the president. all the other candidates didn't confirm where they stood on the issue. everybody is freezing the ball. why go for the crazy shot of impeachment when you think you will win if you just shut up? >> you want to play it safe. i think you elect this guy. he's going to washington. first thing he'll do is start impeaching the president. that's not going to play well. >> i wanted the democrats to organize push-pulling and make sure every republican for the ticket and every cd in the country has to say for or against impeachment. >> you look at states like colorado, north carolina where there is just enough vote that if democrats did get out and remember in some of

i'm joni ernst and i approved this message. >> welcome back. t may want to rethink her tag line. looks like she missed important u.s. history lessons n. a 2013 video from the daily beast she reveals herself to be a tenther. >> why should we be passing laws that the states are considering nullifying. we have gone 200 plus years of federal legislators going against the tenth amendment, the states rights. we are way overstepping bounds as federal legislators. no, we should not be passing laws as federal legislators, senators or congressmen. that the states would consider nullifying. bottom line. >> let's recap. the tenth amendment read this is way. the powers not delegated to the united states by the constitution nor prohibited by it to the states are reserved to the states respectively or oh to the people. she isn't trying to protect the constitution. she's trying to rewrite it. because of the supreme court the final interpreter of the federal constitutional law has explicitly rejected her interpretation. pro slavery advocate john calhoun tried us

this is joni ernst, the republican candidate for senate in iowa. what do you say?rtin luther king, jr., must be turning over in his grave to hear if word nullification. people are still fighting the civil war. i'll bet you most of the people in their base really don't understand what the term "nullificatio "nullification" means. >> right. >> the reality is these are folks fighting the civil war and once again this is all based on their dislike for president obama. the more they keep talking, the more i think people, independents, democrats. but here is the bottom line with me. as we talk about being progressive, they are not conservative because conservatives will want to conservative the constitution. these are regressive. they want to roll it back. >> radical regressives, that's right. >> i will leave it there. bill press and joe madison. thank you both for your time tonight. >> thank you. >> coming up, a dramatic day in the ranisha mcbride murder trial. what did the shooter say moments after killing the 19-year-old? ten years ago tonight, john kerry accepted the

when you look at joni ernst it's hard to ignore. >> you shouldn't throw around the term impeachment lightlyher it was joni or sarah palin in the facebook message how lightly it's been thrown around. it reflects the right's visceral anger, hatred, pick your word for president obama. it does have some costs and it could backfire. we saw it backfire in 1998 when they impeached bill clinton over the lewinski affair. and republicans didn't do very well. there's one reason why a lot of house republican leaders right-hand turn talking about impeachment. they realize if there's going to be something to rile up the democratic base, having an impeachment proceedings against president obama would do the trick. >> there are still some aftershocks regarding hobby lobby. in the past hour, senator patty murray discussed the legislation she would like to propose. let me play this. >> we saw the supreme court and ceos and corporations across the america the green light to deny legally mandated health care coverage for their employees. women across the country are outraged. they are demanding a change and to

in her face for a senate seat, joni ernst mirrored in a forum. >> he is overstepping his bounds and io think, yes, he should face those repercussions, whether that's removal from office, whether that's impeachment, but as a u.s. senator absolutely. as a u.s. senator though, we have to push that issue and can't be silent on things like that. >> amid criticism, ernst has back pedaled saying she does not believe the president is a dictator but repeated use of unilateral actions sure makes him look like one. right wing wants to mark the president as a lawless tie rant. >> i knew we had to follow the laws and what is more caring to keep adding more mass graves as children are encouraged to flood into the united states because the commander in chief will not secure the border? i think the more compassionate think, when you make people follow the law. >> we're seeing an explosion in little boys and girls coming across the border and it's the direct result of president obama's lawlessness. >> governor, on the issue of lawlessness, i agree with you, i agree with jonathan turley and mark levin,

and the same ad makers who brought you joni ernst ad, apparently taking the shot from the kids he coaches. >> we don't are that. we'll try to get it to you. we'll try get that you tomorrow. something else we're going get you tomorrow. maureen taylor, i've extended an invitation for her to come back tomorrow. we'll give her a bit more time. that's going to do it. up next on "newsnation" with tamron hall. a picture that appears to be johnny manziel. johnny football. going viral and blowing up social media. we'll explain it next. age you . take them on the way you always have. live healthy and take one a day men's 50+. a complete multivitamin with 7 antioxidants to support cell health. age? who cares. i've got a nice long life ahead. big plans. so when i found out medicare doesn't pay all my medical expenses, i got a medicare supplement insurance plan. [ male announcer ] if you're eligible for medicare, you may know it only covers about 80% of your part b medical expenses. the rest is up to you. call now and find out about an aarp medicare supplement insurance plan, insured by unitedhealthca

statewide candidates in the hawkeye state tend to lean moderate, so republican senate candidate joni ernst is in table. she says that states have the right to naul fie federal laws when, in fact, they don't. >> we have talked about this at the state legislature before. but bottom line is as a u.s. senator why should we be passing laws that the states are considering nullified? >> maybe because federal law cannot be nullified by a state? the campaign said the video is out of context and that the candidate understands the limits of state power. >>> finally, in canadian politics toronto mayor rob ford who was seeking re-election despite recent troubles with drugs and alcohol abuse just held one of the more memorable photo-opes one will say. the mayor in the white shirt and his brother in the red shirt went to a local park and took a ride on a seesaw. the mayor is going up and down, up and down. kind of like his political career. they were trying to highlight new combroouchts to the toronto park. we suspect it's new weight-bearing reinforcements on that seesaw? that's the power politics. >> mi

joni ernst who running in iowa jumped on. tried to step in and say the president is a dictator.'s not or maybe he should be impeached. but getting out there to enough people to hear it. >> this is why john boehner is suing obama. it's a way to redirect the anger into something less disastrous for the own party. it doesn't play well beyond the grassroots. >> what is the list here? >> i got it from slate magazine. nine things compared to obama's katrina. the financial crisis. the swine flu, the underwear bomber, haiti earthquake. the bp oil spill, hurricane sandy, benghazi, and the irs scand scandals. the obamacare rollout, and finally, now, i can add to the list the border crisis. >> and the auto bailout. that was obama's katrina. >> and the other part of this. i'm glad you brought up the katrina part. it's picking up some steam with regards to the specific crisis. we heard from the congressman on the broadcast yesterday. and we also heard from a congressman last night. how is it the president can go and be 230 miles away from this and not show his face? is that the reason? is th

in another pivotal senate race, republican candidate joni ernst is surging.oth states the president's approval doesn't break 4%. joe. >> the president's approval ratings in state after state after state over the past couple days, sam stein, he's down in the 30s in the two states. new hampshire he's down low. iowa he's down low, and yet democrats still doing pretty well, outperforming their own president. in that new hampshire race a number to look at are the undecideds. there just aren't enough undecided voters as of mid-july for scott brown to catch up. of course that's why they hold the election in november, but it's looking like an uphill race for scott brown in a big way. >> especially for scott brown who doesn't come in with limited name i.d. everyone knows who scott brown is. certainly the first taste new hampshire voters got was this was a massachusetts senator decamping to new hampshire for the purposes of winning a seat. so he's got a lot of room to make up and not many people to convince because of his strong name i.d. i think the president is kind

joni ernst developing in iowa was not a race we could win early on. become a great candidate. arkansas race, congressman cotton going ahead. is positive thing. two or three races that developed that gives us a 10 of chance winning six we need. at end of the day here it may even end up on election day, louisiana, if you don't win 50%, goes to run off. we may not have it decided on election day. it may go to runoff several weeks later. martha: interesting. joe, the president is criticizing spending a lot of time fund-raising, but the numbers we're looking at tell the story why he is so concentrated on that effort, right? >> absolutely. for democrats and the president you have got to hold the senate. look i think all these races are tight but, if you look at, look at these races one by one, i think ed's right. the republicans should pick up at least four and could pick up as many as 10 u.s. senate seats. but you need six to take control. so that is, not whether any one of these seats is one that the republicans will pick up. it is can they get to six or

it's part of why iowa is more of a toss-up race, that joni ernst has been very, very clever about how she's run her campaigns, and bruce braley's been a lot more passive, and colorado, at least from the people i talk to, is not probably in the same category because mark udall, the very well funded democratic incumbent, has just been murderously brutal on his challenger when it comes to these social issues that have been so devisive in colorado. and corey gardener who was correctly thought to be quite a strong republican recruit has taken time responding. >> thank you. maagty, i'm going to put you on the spot a little bit. you talked about how hillary clinton is doing all these events. how accessible is she to you, and how does that compare to the accessibility of another politician you cover a lot, that's chris christie? >> i mean, it's night and day. and for, to some extent for specific reasons, and some of it's stylistic reasons. but what has been really striking about hillary clinton's book tour is she has not taken a single question -- that i know of at least from the events i've

i was only a buck sergeant in the army so i was highly outranks my marian miller makes and joni ernsttenant colonel presently on active duty with the national guard at camp mccoy but i'm really proud to be with these great women leaders that we have in our party. [applause] we welcome veterans to iowa with open arms. no longer taxing their pensions and getting credit for their military training and education and helping employers to be able to find veterans with the skills they need. as lieutenant governor here all the time we have good jobs available and we can't find people at the right skills to match them and we will be doing our absolutely utmost effort to make sure that we are matching those veterans with great jobs here in iowa. poll after poll shows the country is going in the wrong direction but iowa is going in the right direction. [applause] and with your help we can go even further in building that bright and prosperous future for all iowans, both today and into the future. in 2014, i have been in a few elections, i had the sense that this could be a great republican year