ms. rich. this is a subject that has garnered a lot of publicth attention recently, and i thinkl as somebody who spent still a longer career in technology than i have in government, this is a area that i think is going to,e, we're going to see an thi exponential rise in consumer interest, press interest and others as we try to get our arms around a challenge that is onlyy going to grow in terms of all of our lives. in recent weeks we've heard of massive data breaches at target, nieman marcus, michael's and other retailers. for example, at target alone more than 40 million cards were compromised. were compromised. up to an additional 70 million other consumer information was taken. not only were the card sticking, but if the cards were not taken, data was compromised as well. we had to make clear that while we're talking about specific retailers, this is not a witchhunt about any particular retailer's actions or in actions. ,onestly, i think we will see and i know from my role in the intel comm

ms. rich, can you describe what is done in regard to data security standards for the ftc to bring a claim for deceptive practices? >> our deception authority focuses on making statements, or admitting information that is material. our cases in this area generally involve statements that can be expressed -- you know, we encrypt our data to the highest levels of block, block, block -- blah.h, blah, know,is implied -- you you give us your data security and we will encrypt it and make sure it is taking care of. we do hearings with officials at companies and we consult with experts to determine whether those claims are true. me just clarify this. if a companies security standards are inadequate, but the company says nothing about ftc is powerless, at least under its authority to go after deceptive cactuses. is that right -- deceptive practices. is that right? >> we had two prongs. and then practices also on fairness. >> i will get to fairness in a second. for a company that has totally inadequate d

ms. rich, can you describe what is done in regard to data security standards for the ftc to bring a claim for deceptive practices? >> our deception authority focuses on making statements, or admitting information that is material. our cases in this area generally involve statements that can be expressed -- you know, we encrypt our data to the highest levels of block, block, block -- blah.h, blah, know,is implied -- you you give us your data security and we will encrypt it and make sure it is taking care of. we do hearings with officials at companies and we consult with experts to determine whether those claims are true. me just clarify this. if a companies security standards are inadequate, but the company says nothing about ftc is powerless, at least under its authority to go after deceptive cactuses. is that right -- deceptive practices. is that right? >> we had two prongs. and then practices also on fairness. >> i will get to fairness in a second. for a company that has totally inadequate d

ms. rich, can you describe what is done in regard to data security standards for the ftc to bring a claim for deceptive practices? >> our deception authority focuses on making statements, or admitting information that is material. our cases in this area generally involve statements that can be expressed -- you know, we encrypt our data to the highest levels of block, block, block -- blah.h, blah, know,is implied -- you you give us your data security and we will encrypt it and make sure it is taking care of. we do hearings with officials at companies and we consult with experts to determine whether those claims are true. me just clarify this. if a companies security standards are inadequate, but the company says nothing about ftc is powerless, at least under its authority to go after deceptive cactuses. is that right -- deceptive practices. is that right? >> we had two prongs. and then practices also on fairness. >> i will get to fairness in a second. for a company that has totally inadequate d

ms. jessica rich is the director of the bureau of consumer protection at the ftc pg has held a number of senior positions, including associate director in charge of the division of financial practices and assistant director of the division of privacy. she joined the ftc staff more than 20 years ago. welcome. this is a subject that has garnered a lot of public attention recently, and i think a longerdy who spent career in technology than i have in government, this is an area that i think is going to -- we're going to see an exponential rise in consumer interest, ands others as we try to get our arms around a challenge that is only going to grow in terms of our -- all of our lives. we have heard of massive data weeks atin recent target, neiman marcus, michael's, and other retailers. at target alone, more than 40 million cards were compromised. up to an additional 70 million other consumer information was taken. not only were the card sticking, but if the cards were not taken, data was compromised as well. we had to make clear that while we're talking about specific retailers, this is not a

rich: ms getting to the airport and once you get to the airport reagan national has no operational runways, 20 miles away in virginia, dulles airport has no operational runways and no time line for when they will open again. in baltimore, they have hundreds of flight cancellations, a number of passengers at the airport, a few dozen trying to get their flight >>, book on later flights but the airlines reposition the number of airplanes, even if they open the runways they are going to have to bring in planes from different areas of flight delays and cancellationss are likely to mount from here but passengers are taking it in stride. >> the rig getting ready to deice the sense telling everybody to get off the plane. 15 minutes after i got on the plane they sat down, called my home to tell me the plane -- >> we got here early like they asked us to and when we got here the flight had been canceled but they didn't notify us. rich: 5,738 canceled flights, 10:50 this morning we expect that to increase, 447 of the nation's busiest airports, hartsfield, jackson, charlotte 3d, d.c. 488, 200, we are a

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