so he goals there and what do you think happened when ray kroc met the brothers? you know. >> guest: the mcdonald's brothers knew him has mr. multimixer, and they bought many multimixers and ray was intrigued by whoa why would one little store need so many multimixer machines. and so he went there to say hello. they were happy to meet him because, you know, he sold them a very important piece of equipment that helped their business. they could bank milkshakes until you came up and needed a vanilla. it was out right away. so that was very helpful to their system. and they met ray, and ray was dazzled. he describes is in his auto biologigrapher, only describing it as fall thing love. the system was so perfect to himself heed seep a lot of drug store counters and restaurants, and this system was to beautiful, he also really fell in love with the -- not just the efficiency but the cleanliness. he was a neat freak and he was very happy to see this, and hi wanted to figure out how to propagate it across the land because, in his mind, the more mcdonald's, the more multisp