they have to sellout 73,000 seats regardless of the performance of the team to be able to watch the game. in buffalo and other smaller market areas, we get blacked out. tens of thousands are denied access visually from their team. that hurts the team. this is about our region frequency. if you are denied access to the brand you are less likely to buy the jersey, to see in stadium advertising, things that drive the economics of the nfl. we think it is not a question of if, it is a question of when. >> there are tv revenues. >> they are a shared revenue that is right. every team gets the same amount. general seating is a shared revenue. have 73,000 or 67,000, every team gets the same. some people say and buffalo it is hard to accept that they may be having financial challenges because they sell out every game despite the performance of the team. general receipts are shared revenue. it is the luxury suites that are influenced by the size of the market that determines viability of nfl teams. recognition, is a smaller market teams that are storied franchises in the nfl, should be given an opportunity to survive. the blackout rul

everybody who i encounter at your company, the marketing team, the pr team, all we are trying to do iscreate the best product that we can. that is a very liberating dynamic inside the company. we do not wake up the morning after a show premieres and say, what is the number? we wake up and say, did it deliver on her expectations of excellence? levinson,barry congratulations. he said to me, why are you congratulating me? i know it is brilliant. i've seen it. that is all i need to know. i've been at this long time and you're the first ceo of the network or studio who is ever said anything like that. that is not because i am more noble, it is because that is what defines success for our brand. globally as well. the questions in the level of sophistication of the questions about our artists, the producers, about we are trying to do, it is as if they live in los angeles or new york and they are every bit as expert on what the brand stands for. >> [inaudible] there we go. thank you. a case about it not being the numbers is "girls." night, it would be a million. that is not a huge number. that

teams. we think this should be a recognition that the smaller market teams that are stored franchises in the nfl should be given the opportunity to survive and we believe it will occur to the economic benefit of the nfl teams in addition to the loyal fan base they have. >> you said the fcc voted to end it. the nfl is the one who has to implement it. where does the congress come in? >> guest: we do have leverage and we think we are acting in the best interest of the fan base. there is other taxpayer subsidies as well for the team that operate in smaller cities. when you do a cost benefit analysis you will find that the economics all point to an elimination of the blackout rule. >> host: brian higgins, dem democrat from new york, thank you. next up is cory gardner, a republican of colorado and the member of the energy and commerce committee. congressman, gardner, you have not been on the show before. if you could talk about your philosophy when it comes to telecommunication this year. >> guest: this is an amazing world. i can remember the first bag phone. and i grew up on a farm and we used br

the end of this year. >> host: take us back to buffalo. how does this affect buffalo? >> guest: well, you know, you have a team that's the second smallest market in the league. it has a very, very loyal fanarl s of the performance of the team. ralph olson stadium, it's an older stadium. they say it has good bones and, therefore, it can be retrofitted time and again. it's currently undergoing about $100 million renovation today, but the stadium capacity is 73,000. so they have to sell out 73,000 seats regardless of the performance of the team in order to be able to watch the game. so in because of low and other smaller -- in buffalo and other smaller market area, we disproportionately get blacked out. so ten of thousands of people are denied access visually from their team. and what we would argue is that actually hurts the team because this is all about reaching frequency. and if you're denied access to the brand, you're less likely to buy the jersey, to see the in-stadium advertising and the kinds of things that really drive the economics of the nfl. we think, again, not a question of if, it's a question of when. >> host: and it's, there's tv

if you're willing to shell out a billion dollars, the buffalo bills could still be yours. the team is still on the market billion bucks? >> no, i don't think anything in buffalo's worth a billion bucks. [laughter] the fast food chain buffalo wild wigs, they have a market -- wings, they have a market cap of almost $3 billion. they help jon bon jovi sweeten his offer, they rename the team the buffalo wigs, and they promise never to move it under the tagline don't let the wigs fly. [laughter] my twitter handle's right back there -- melissa: i love it. okay, real quick, they probably should have seen this coming. it'll state university hosting a hashtag on twitter soliciting questions for the crustacean-stealing quarterback. good idea? bad idea? >> the bad idea is asking a gator to comment on florida state. [laughter] okay, you have a heisman trophy winner accused of shooting out windows, sexual assault and stealing. how good of an idea could it be? melissa: bruce, you're the best. thank you. i hope you're making "money" today. liz is next. ♪ ♪ liz: investors on edge or now comfortable with crisis? which of

the markets. >>> search teams in hiroshima are still combing through the mud, a week after heavy rain triggered landslides. authorities have confirmed the deaths of over 70 people. more than a dozen people are still missing. and approximately 1300 are living in temporary shelters. nhk world's noriko okada has the latest. >> reporter: about 3,000 police officers, firefighters and self-defense force personnel have been looking for people missing since the disaster. they are using heavy machinery to move boulders out of the way, and to scoop up mud and debris. much of their work has been focused on a certain district. more people died here than in any other area. landslides buried these homes beneath the mud and rubble. four members of one household were all reported missing after the disaster. these two people were found dead hours after the landslide. searchers looked for the wife and daughter for days, but couldn't find them. >> translator: the house is completely gone. i think it's all but impossible to find them. but hopefully they are in the same spot. i just feel sorry for them. >> reporter

everybody who i encounter at your company, the marketing team, the pr team -- all we are trying to dois create the best product that we can. that is a very liberating dynamic inside the company. we do not wake up the morning after a show premieres and say, what is the number? we wake up and say, did it deliver on our expectations of excellence? i said to barry levinson, congratulations. he said to me, why are you congratulating me? i know it is brilliant. i've seen it. that is all i need to know. i've been at this long time and you're the first ceo of the network or studio who is ever said anything like that. that is not because i am more noble, it is because that is what defines success for our brand. globally as well. the questions in the level of sophistication of the questions about our artists, the producers, about we are trying to do, it is as if they live in los angeles or new york and they are every bit as expert on what the brand stands for. >> [inaudible] there we go. thank you. a case about it not being the numbers is "girls." in a single night, it would be a million. that

they bring them in-house and then polish them, they get them , andgh sensors, the fda their marketing and advertising teams start to work to deliver it to the public. it is long and risky and expensive, which is why, like hollywood, drug companies choose to seek blockbusters. when you think about it targeted medicine, they are more like indie artle indeed -- films, not a big audience. making a niche drug, the result is, it ends up being phenomenally expensive. it is hard to get the insurance companies to pay for it or for an individual to pay for it. the best medicines in depth helping the fewest people. kind of ironic. i started thinking about this a lot, how could this trend he reversed, how can we make a drug company that truly made faster, better, cheaper medicines and start to generate cancer drugs? cancer, -- you want to beat cancer, make better drugs. way,see everyone going one the whole industry is over on the side, mass-market drugs, i go the other way. annded up creating experimental drug company that was completely different than anything else. it was a cooperative drug company, completely open

despite the stock market performance of his team, the redskins are 2-0 in the preseason. you end up with your players saying things like this -- i hope we lose. [laughter] >> i hope we lose? the little league world series -- she captured the nation's attention. got roughed up. 1-0 in the second. see you later! 2-1 homerun. ending a great run. nevada advance to the finals on friday at -- saturday afternoon. the first match in the championship -- united on the attack, david estrada -- bang! yes, sir. united grabs the lead and that was it. they go on to win it 1-0. the washington mystics are in indianapolis. thell be tomorrow night, best-of-three series to advance in the wnba. thanks. >> the inventor of the gadget you are about to see says it is the answer to needing to sit down but not having a chair. it is called the chairless chair. you put it on your legs. you press a button and it locks into place. the device never touches the ground. bmw and audi say they will start testing it on their production lines later this year. there is an airline executive somewhere saying "yo

jonathan is here with the big market teams of the day.l banks. >> it is. later be something for this year. the inflation report lays the groundwork and that will be the pivotal inflation report. , i willpress conference be watching very carefully. it is a big deal. mario draghi wanted a quiet summer. what else has he got? that is between inflation expectations and what the ecb says. >> 8.11. when inflation was too high and they said expectations must remain firmly anchored. there is a false dawn. >> that was one of the tragic missteps and misinterpretations. >> the other thing going back to some of the notes him a 50-50 on qe. you touched upon it in terms of how it has impacted nestlÉ and it impacted every report we have gone through. >> saying this could destabilize. >> is this the external shot? mario draghi said if we get an external shot we will do qe. thingsia is one of those . it will not be a bank shot. it will not be a deflationary shock. >> than their response is not so simple. >> german bond yields go negative. we will be talkin

the fda and in the case of drug development, and then the marketing team start to work to deliver it to the public. it's really long, risky, and expensive, which is why like hollywood, drug companies choose to seek blockbusters. it, targeted about medicines are more like those in the art films. not a big audience. cost about is, they the same amount of money to make a little independent art film as it does to make a hollywood block ester and get it through the drug -- blockbuster and get it through the drug process. if you're making in niche drug for cancer, it is more competitive. and the more expensive it is, the harder it is to get insurance companies to pick up and pay for it, or for an individual to pay for it. the best medicines are helping the fewest people. it's kind of ironic. i sorted thinking about this a lot, how could this trend be reversed? how could we make a drug company that truly made faster, better, , and start tones generate lots of cancer drugs echo my philosophy -- lots of cancer drugs? my philosophy is simple, if you beat cancer, make lots of drugs. on the one s

the past three years. the team and all the players achieved very important successes in the league. the team has been clear that they are off the market. >> a frenchman who won the award for best young playe

it is a record-breaking summer on the soccer transfer market as teams battle to sign world cup stars. we want to begin with that deepening humanitarian crisis unfolding in northern iraq that is driving thousands to flee in terror from advancing islamic state militants. iraqi officials, over 80 men belonging to the minority yazidis were massacred. in response, the u.s. launched fresh drum attacks -- drone attacks. the german prime minister has made the first visit to iraq since nouri al-maliki has resigned power. >> desperately needed cargo has arrived, 36 tons. the german foreign minister announced that berlin has earmarked more than 24 million crisis-tornto the -- 48 to the crisis-torn country. talked aboutst this in discussion with the european member states -- what we can contribute to arming those who are, right now, opposing the islamic state militants. >> u.s. airstrikes against islamic state targets have not managed to stop the onslaught of violence. iraqi officials say on friday militants killed 80 men from one the womend abducted and children, all members of the yazidis minor

the marketing different? you would have to ask the marketing and sales team. but we take just as much care with that one as any. >> host: can you add more pictures and content the e-books? >> guest: we can. we will add them in line instead of grouped and add them in color even if black and white in print. we will have reading group guides or sneak peek at the next book. >> host: once a book is finished, how quickly can it be published digitally? >> guest: what do you mean finished? >> host: when the author finishes writing it and it is finished ed ittiiediting and th manuscript is done. >> guest: that is not a stage we thing of: being done. e-book only and no print counter part we would design it, copy edit just like the print, query stages with the author just like printing because we care about it just the same and then we can publish it quickly because we are not worried about printing time or if we make a mistake resetting pages. we are looking at a day if we had a finished manp -- manuscript. when -- jennifer winer had a book she wanted out quickly and we

the experts i talked to differ on whether it will succeed. it won't just be london's team. from the nfl perspective, it will be europe's team. now you are talking about a global market. in the u.s. market, i'm not sure about the long-term growth of the nfl. >> you talk about billionaires into buying these teams. what about corporate ownership? >> we have seen corporate ownership getting in the way of the teens. let's trim back on the spending of the football team because this is happening. >> and it may continue to happen as best in other sports. we have bud selig, the commissioner, retiring. aseball has been historically club, a private club, or sometimes the highest did doesn't necessarily win the eventual ownership of the team which has to frustrate sellers because you need to get a signoff from the commissioner. >> obviously, that is what basketball is like as well. usually, if you say something in the privacy of your own home and someone secretly rafe -- jiggly records it, you cannot be forced to sell it. >> look at the special circumstances. andhave donald sterling creating a frenzy around the product. , everything was preapproved, he had nothing to say at the

the housing market. twenty now, the "a-team", matt and brad, thank you both for joining us. let me begin with you and talk about this race, looking to john roberts in nashville. is this the last for the tea party? is lamar alexander the compromising moderate gop candidate? if he prevails in this, is this kind of not a particularly happy occurrence for the tea party remapped. >> that is right, and i think that we have seen stunning losses are with tea party candidates going by the wayside. with establishing candidates maintaining their victories. and i think that we will see it again in tennessee and i think it's actually incorrect to try to equate this race to the virginia race because it's all about eric cantor and whether or not he performed well you can tell that by the turnout of republicans and the fact is that people that previously supported this didn't come out. but this is a winner take all primary, it's a simple majority will take this race and lamar alexander has been a good steward of his leadership and i think at the end of the day they will reward bad by giving

the free market. other option is let the free market speak. if people want to boycott the games and teamset cetera. should individual owner have a right to be able to call the team what it is based on the years of this team having this franchise, the her diseasing the branding, or is that taken away from him? >> it is an interesting conversation because democracy is very messy and you can take any point of view and validate it as a -- yourself you wouldn't like the team called the sipc s or, kikes or so-and-so. legally speaking because you have lots of legal background and in that way i reserve my rights, kimberly -- >> you can plead guilty if you want. i have a special detention is enter. >> men are always guilty, no matter what we say because we all lie. and so, you know the real truth is, that people are people's sensitivities, their culture and so on and so forth. you can back it up, saying you can have free speech, however i'm allowed to say fire. i'm not allowed to stand up in a movie theater and yell fire because that is incitement to riot. these are semantics but i'm not anti-sema

the overall market. three is the french player. he team them together. china said, you have almost half of the overall market from the far east to europe. we're worried about that. they are trying to push ahead with just the number two player. off want to get it passed by 2013. they still have to get regulatory approval. >> they still have a massive market share on the far east route. i think it is 30%. the regulators might still say, sorry, this is an going through. then what do they do? but you have to tackle overcapacity in a way they have already been doing. in the first quarter they were quite a standout. they managed to reduce cost. they have higher volume of freight. they did actually see a bit of a blow. the united states is doing better. we had china increasing exports. help the amount of trade we were seeing. maybe they could survive without this kind of deal. they do want to tackle this overcapacity. freight volumes went up, but freight rate dropped five percent. they're having to cut costs. >> if you want a gauge of isight rates, the baltic th

they bring them in-house and then polish them, they get them through sensors, the fda, and their marketing and advertising teamsrt to work to deliver it to the public. it is long and risky and expensive, which is why, like hollywood, drug companies choose to seek blockbusters. when you think about it targeted medicine, they are more like those little indie art films, not a big audience. if you are making a niche drug, the result is, it ends up being phenomenally expensive. it is hard to get the insurance companies to pay for it or for an individual to pay for it. the best medicines end up helping the fewest people. kind of ironic. i started thinking about this a lot, how could this trend he -- be reversed, how can we make a drug company that truly made faster, better, cheaper medicines and start to generate cancer drugs? you want to beat cancer, make better drugs. if i see everyone going one way, the whole industry is over on the side, mass-market drugs, i go the other way. i ended up creating an experimental drug company that was completely different than anything else. it was a cooperative drug company, compl

design and installation as a critical i ice to create projects he worked on the intersection of market and convinces i convinced his team that a larger broken was better and we're moving forward with his design on the broadway streetscape design it was backlogged in the timing session gabbing jumped in and did the conceptual timing and cement the project on scald. finally yesterday was the first day of school we have two miles of bike lanes gabbing was out there assisting parents and folks with the new safety improvements anothers sunset elementary school and others school the project was well received it's a player to have gabbing on our team and many of his team members are here have them stand up (clapping) and congratulations to gab thank you >> on behalf of the board thank you for your outstanding work we really appreciate it is very, very important work it helps the city and it's my great honor to be here i'm at a loss for words everyday i'm grateful to be part of the agency and part of the, you know, serving the folks in san francisco and also trying to looking for the future of our city as we move forward and it

angered her i was there although this is the scene in lugansk central market it was hit on monday but the smell of burning still hangs heavy in the air and it's team in the line of fire this is a ghost city market and mon cher moved here because it was. we rushed to the nearest bomb shelter another basement. candles can still be found in the shops and they've become crucial in a city without electricity. who just about to start for the northeast ahead of her home to show her just meters away from us the near constant bombardment is taken its toll on locals who go. there and there were. big story tells us she has little choice but to state what you nugent only a couple. not of zero one who could be thousands of refugees have poured out of the guns to escape their recent shelling and even if they stones out to be the final assault on the city as the government in kiev claims the effects of this is stained fighting it will be felt by civilians here for many years to come. grief notion r.t. in lugansk ukraine. now these are just some of the people who also received a much needed a russian aid in lugansk the city has been facing a humanitarian catastro

angered her i was there although this is the scene in lugansk central market it was hit on monday but the smell of burning still hangs heavy in the air and its team in the line of fire this is a ghost city market and mon cher she moved here because it was. we rushed to the nearest bomb shelter and other basement. candles can still be found in the shops and they've become crucial in a city without electricity. just about to start to have another piece of her. show her just minutes away from us the near constant bombardment is taking its toll on locals who don't. know i'm there for. the tory tells us she has little choice but to state what your new show on your google. novels you know where you could be thousands of refugees have pulled out of the guns to escape the recent shelling and even if the stones out to be the final assault on the city as the government in kiev claims the effects of the sustained fighting will be felt by civilians here for many years to come. or even ocean r.t. in lieu gonski crane. after weeks without food and water a russian aid convoy finally reached desperate ukrainians this week who lined up to get basic supplies the a

championship semifinal round becoming the third best little league team in the nation. today's parade begins at 2:00 p.m. at market and 20th street. it will make its way to city hall and south on broad street. it's a rolling parade meaning the city is not technically shutting down streets. they'll stay at each stop for 30 minutes. according to organizers, we hear there's no evovertime cost accrd from this and no extra security and no significant cost to the city. the city is soliciting donations from several large organizations and companies. the team is also going to be honored at tonight's phillies game. i'll have much more on the taney dragons parade coming up throughout the morning. at 5:00, i'm going to be telling you about another huge event that the city of philadelphia is putting on. the music festival, third year in a row. we're having it over the labor day holiday. we're hosting it. tens of thousands of people coming to the city and we're standing at ground zero where all of the preps are under way. we are just a few days out from that made in america music festival. i covered it for the last two years.

the asia market. >> talk about the new online strategy. teamingby's is with ebay. >> it is interesting to hear both of them in the same sentence. >> isn't it? you think of sotheby's as an elite institution. collar.bay is blue >> well, let's call it mass. what they want to get into the mass market, which christie's is already done. christie's is there archrival. -- their archrival. they sell $15,000 watches. they are in the lower end of the market. >> all right, olivia sterns. thanks so much. 26 past. bloomberg is on the markets. julie hyman at the details. hi, julie. >> happy friday. we do have a bit of a rally here. .ctually extending up 9/10 of a percent for the s&p thethe dow, up .7% for nasdaq. we are seeing a bounce back. also reassurance on the geopolitical front, perhaps helping matters. let's look at mcdonald's, too. the largest restaurant chain dropped in july. the third straight month of decline. domestically, mcdonald's has been struggling to attract americans to us locations with increased competition. ♪ >> welcome back to the second h

the city. hundreds lined broad street to cheer the team on, as they made it to the little league world seer thinks summer. festivities kick off at 20th and market streets and ended at fdr park where the a rally was hell. that is where we will begin our eyewitness news team coverage. "eyewitness news" reporter jane carabao and sports director beasley reese has a full wrap up of the festivities. hi guys. >> reporter: jessica, quite the the turnout today. i was impressed by it. >> it was big. >> it was big. >> what a fun day. luckily we got most of the day with the kids, although here at the rally and along the the parade route. that parade started at 2:00 in the afternoon at market and 20th street there is nodes anything these kids have have given philadelphia a reason to smile this summer. and thousands came out to say thank awe long market street in center city this afternoon. >> it was wonderful. >> well deserved. >> well deserve. >> reporter: taney dragons and their journey says, it is just surreal. >> i remember one of the games he was rounding third and heading to home and crowd erupted. it sounded like citizens bank park. >> reporter: just

the girl is on fire. the team is on fire. >> the autographs market is a $1.5 billion industry and, to be clear is there nothing illegal about selling a base paul signed by a kid and taney wins tonight experts say, it will likely drive up asking prices for mone signed items. reporting live, todd quinones, cbs-3 "eyewitness news". >>> thanks todd. >>> muscular dystrophy association says thank you for supporting the fill a booth campaign. fire commissioner derrick sawyer presented a hell net to sherry butler. fill fire department and local 22 have collect hundred you this dollars this year alone, 60th year since the partnership began and they need your help to reach their goal. >> you see them out in the corner standing there collecting money for this very important cause and without your support we cannot go forward and reach our goal which is a $160,000 you will see boots across our area tomorrow. >>> it has been such a beautiful week weather-wise i think we knew all good things come to an even. >> they do but last night storms fizzled. tonight storms are staying off to the south. even though they will eventual

the company's biggest market. i can now it is be. let's join team cabaye what are you up to the same as being last week all year high k.d. will. always be your o'clock but then again maybe it's actually not because they found out that legendary russian brand of baltic a has actually been completely bought out by foreign carlsberg so unfortunately our investment does not count because it's no longer trading had made a little bit of an error we have to get rid of ball to crazy sadly sadly one of my favorite products on the wheel and we replace it with something that's very russian and both good ways and a couple bad ways i'll save lives makes me question did you have too much spare before you put bolt on the wheel no no but when you look at the picture and you see the big frosty mug you think well that is definitely refreshing i have been trying to cut back a little bit on the beer maybe the audience has noticed he swore slightly slender physique but i. saw him sold of a man and i carry out a few well anyways lets see what we get on the wheel to inves

the 4- playoff is in. the teams will be selected by committee. from condoleezza rice to peyton manning press that. we're trying to make sense of it on "marketers." with this is an analyst from espn. is this really that much better than choosing the two teams to play for the bcs? oneell, now instead of game, we will have three games. so i guess it allows for more people in the business computing for the national championship. listen, i think will have arguments instead of who is number two or number one to play in the championship game, now the argument is going to be, who is number four or number five? gets left out? now we put the human element in. diversemittee which has opinions, diverse backgrounds, probably as diverse as you can get, compared to the former system, the bcs, which was computer-based. is it going to be better? yes. you four teams competing instead of one. we will still have controversy about who is in and who is not and we are still going to weston and debate this committee you mentioned as to whether they are picking the right teams. >> i'm going to ask the dumb question, why not just do what basketball does and let all

the chargers. >> very quickly, is there a team out there that you think is either over valued or under valued? >> bears are the most undervalued team in the nfl. they're not -- barely marketedall. great loyal fan base. easily, easily should be worth $300 million more. >> wow. da bears. michael, appreciate it, buddy. good job chlktsz is it time for more encouraging message from washington about the economy? paul ryan tried some cheerleading here on cnbc today with the pom-poms and all. we'll let you be the judge though when we come back. [ male announcer ] once, there was a man who found a magic seashell. it told him what was happening on the trading floor in real time. ♪ the shell brought him great fame. ♪ but then, one day, he noticed that everybody could have a magic seashell. [ indistinct talking ] [ male announcer ] right there in their trading platform. ♪ so the magic shell went back to being a...shell. get live squawks right in your trading platform with thinkorswim from td ameritrade. and cialis for daily use helps you be ready anytime the moment is right. cialis is also the only daily ed tablet approved to treat symptoms of bph, like needing to go frequently. tell y

he said the market overall is pretty steep. even basketball teams are expensive. s a price that he was willing to pay because he really wanted the team. i did ask him about the money. >> los angeles is a unique market. it is a phenomenal opportunity. when you look at tech companies with no earnings and future valuations and a lot of downside, the clippers looked like a really well valued team to me. there are tech companies with market debts of $150 million. the clippers make money. we need to get leaders in place. i am retired. i am not looking for a new full-time job. we will strengthen the business side of the clippers. >> when you look at microsoft now and you see the leadership in place, how is it going? >> i think he is off to a fantastic start. people like to think it is a short-term gain. it is not. businesses get built in years. i loved him and his work when you work for me. i think he has had a good six months. it will take years before we really know how well he is doing. >> 18,000 people were laid off. >> that was a decision of the management team. >> t

the fda and direct case of the drug development, marketing and advertising teams start to work to deliver to the public. it is long and risky and expensive which is why like hollywood, drug companies choose blockbusters. when you think about a targeted medicine, more like those little art films, not a big audience. the problem is it costs the same amount of money to make a little art film as a hollywood blockbuster and get it through the drug process so if you are making a niche drug for cancer is the result is the ends up being phenomenally expensive and more expensive is the heart rate is to get your insurance company to pick up for it, to pay for it or for an individual to pay for it so the best medicine end up helping the fewest people. >> more live coverage coming up later today and bring your discussion on the ukraine russia conflict. the brookings institution will host and that is live at 2:00 p.m. on our companion network c-span. >> here are the highlights for this weekend. friday on c-span in prime time we will visit important sites in the history of the civil rights movement. sa

the fakeout." sometimes fake, sometimes real, just artfully presented. >> hotel marketing can be extremely misleading. >> reporter: we teamed up with oyster and visited the grand beach resort. only problem? the beach -- not so grand. >> there's the water and here's the wall. >> reporter: the hotel admitted later that their grand beach was swept away by hurricanes ten years ago. and what about those pools? these are the photos from an upscale new york hotel website. >> you know what i'm really enjoying? the view. >> pool photos in particular are often cropped very artfully. >> reporter: check out these shots at other hotel websites. it's not the full picture. and one of the methods is to take the photo from here, inside the pool. >> looks like it stretches on forever. >> reporter: so, how do you tell fact from, well, less appealing facts? do your homework before you book. online resources like oyster and tripadvisor have their own photos to give you a reality check. >> if you really know what to expect, you're going to be a happier guest. >> reporter: paula faris, abc news, new york. >>> and when we come back, the monkey bus

the league says no because they don't want to let down their teams through an injury you can't see on the outside. >> reporter: plaintiff rachel myers suffered multiple concussions. a well-known sports marketing firm whose clients include soccer teams and players. he says one solution would be helmets. >> fifa is on the cusp of soccer worldwide is on the cusp of having a new apparel product, something on your head that prevents head injuries or reduces the impact of head injuries. >> reporter: he supports the lawsuit. he's a parent of children who play soccer. so would they wear a helmet? >> as long as it's not as bulky as a helmet i might wear it. >> possibly. i would try it out maybe at p k practices and stuff. >> reporter: in 2010, according to the filing, nearly 50,000 school soccer players suffered concussions more than in baseball, basketball, wrestling combined. >>> firefighters are dealing with a grass fire burning west of highway 37. it's near the highway 29 junction. the fire is putting out a lot of smoke in a marshy area there. there are some homes in the area. water drops appear to be putting out the flames at this point. sky 7 hd is on the way. a live look as soon as our helicopt

. >> everybody is in the city is like so excited for the teams. >> reporter: back in the italian market practically a celebrity citing, we found shane cohen an alternate for dragons on last year teams. >> i know teams on the team. i know all of them. it is great to see how well they are done and on the big stage. >> reporter: spoken like a tree athlete, now graciously supporting the team with his sister written written just like the the rest of us grabbing more of that taney gear. >> go taney. >> reporter: here we go, check this out this is one of the taney t-shirts just ten bucks if you go to the proper vendor the ones that have the officially licensed taney gear. that $10 all of it 100 percent goes to the taney team as they continue to compete for that world series victory. in the meantime not even is taney inspiring youth but phillies are as well to do some just outreach to local communities especially in the inner city getting them to pick up a bat. we will talk about that at 6:00. that is latees from citizens bank park i'm steve paterson for cbs-3 "eyewitness news". >> enjoy, steve

the bavarians think there is a more target for more teams. >> the market is so big.elp the sport growing. iswhat i took out of that that the demand is already there. we are not waiting for soccer to take off in america. audi said that we think soccer towns are audi counts. income and demographics and it already works. they don't have to wait for tom keene. >> my basic take is that americans will not watch minor league sports. they won't watch minor league soccer. these guys are not minor league. >> they were one of the best in the world. >> with nbc sports, with the wonderful premier league package, they just have to show us the best players. >> i saw this team play the other munich team 20 or 30 years ago. thehe end of the game, match, sorry, everyone goes out and applauds the audience for coming to see them. i thought it was so great. >> yeah, we do that on "surveillance." [laughter] inyou never see that happen north america. the players can't wait to get off the field. >> the premier league is a great example of this already working. >> did the world cup have a bo

the market with the same rigor that you apply to sports. consider the stock market, for a moment, the way you may look at a baseball team. they may have a great deal of wins, but at any time, any snapshot, individual players are failing miserably who had their averag averages sink that are not getting any rbis and that is what is happening in the stock market and it happens to player after player. they only slightly beat the estimates. they had to do better than that. they got crushed. just when the airlines looked like they were finished, goners even, the price broke down and the primary cost, jet fuel, cost them to rally back. then the internet stocks got slams. perhaps a slow down in weapon adoption and in web titizetizia. now yelp is above where it was. the so-called bad quarter -- we now like the quarter. tech, last week they were quick to dump all over cisco. now when we look back we see buyers including cisco. as a recognizing the big run that heightened expectations and made them hard to beat. think about how high the expectations got for macy's and nordstrom's. that brings me to the best opportunity in the whole