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video, weoking at 360 were all saying, this is not vr.t the end of the day, if the momentum is strong enough, anything in that direction will help the industry. i do think we will see a lot of bad vr inevitably. the companies who are able to curate content really well are going to thrive in this business. >> we have always been this curated platform. we do see some bad things and we try to help them he come good become goodlp them things. >> is there a process, an adaptation process? here is how your world would fit in the virtual world? >> yes, definitely. people come in with preconceived notions about were ever they are coming -- about wherever they are coming from. some people do not. it is refreshing to see a big studio exec being totally open to you being -- to you doing this totally different thing. there is also a lot of, this is what we want. it is not going to work. you really have to be open to doing things differently. you have to start from scratch, whether it is the image or sound. we are announcing the launch of a sound stud

line, weok at the won't get it right.ant that we focus on maintaining two values we don't want to sacrifice. address the vast majority of these communications 1000% innocent? congressman: how'd you address the fact that even if we wanted to go back to a world where the fbi could read all text and e-mails? where youa world now don't have to be all that intelligent to come up with an app that will allow for strong encryption. technologicalw world that is going to require us to think differently about how we respond to new technology. emily: thank you so much for joining us. that does it for this edition of "bloomberg west." we will see you again tomorrow from new york. you can catch us on tv or our ipad ♪ app. >> from our studios in new york city, this is "bloomberg west." is dexter of me the new yorker magazine. he has reported from the region and i am pleased to have him back at this table. you wrote about the kurds in the new yorker magazine piece. was it about them that has made them a model in terms of the government?