of the marathon with andriy seychuk, what is important to add eh and you know, gentlemen, we are going a little now about how some people are able to manage . and this is now not about those people who steal from some supplies or sell subpoenas there and so on there, as we saw recently, but it is about people who simply brand this war, that is , so to speak, appropriate it and i would say they are commercializing the war not in the sense that they once thought that there, you know, the government earns money for the weekend and in the literal sense that let's take, for example, let's call it bakhmut , let's patent it. bakhmut and also a-a from appropriation , i.e. their use is now prohibited, such terms as bah strength and mahmuzhnost, i.e. if someone said so somewhere, then you have to pay for a certain, some, some percentage of this the company that came up with this absolutely brilliant words, bach, strength and courage, do such words exist , do they have the right, who has the right to use them, let's talk about it now, and whether it is worth making brands, if you do, then to whom